Power your Marketing to Create 1:1 Conversations

Reach the right customer at the right time in the right way with IWCO Direct data-driven marketing.

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Strategy

Find exactly the customers you’re looking for—and target the prospects you may have missed—with our sophisticated data-driven marketing expertise.

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Creative

Engage your customers and prospects with our creative direct mail and digital campaigns designed to generate lasting impact and maximum response, no matter the channel.

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Production

Whether Paper or Pixels™, IWCO Direct’s state-of-the-art production technology and digital execution platforms power your campaigns.

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Critical Communications Recovery

When mother nature—or anything else that could interrupt your business—puts a pause on your customer communications, Mail-Gard is there to keep your critical communications running. Mail-Gard’s dedicated print-to-mail recovery services and Recovery Builder® are designed to help you create an ironclad plan, prepare for the worst, and prevent business interruptions in the wake of any disaster.

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Postage Rates, Reforms and Updates

Postage Rates, Reforms, Reviews, and Retirement: A Postal Update for 2018

For football fans at IWCO Direct, January has already been an exciting month. Our hometown teams, the Minnesota Vikings and the Philadelphia Eagles, will meet this Sunday to decide who will represent the NFC in the Super Bowl. The Vikings are eager to be the first team to play a Super Bowl in their home […]

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Recapping the Highlights of Winterberry Group’s 2018 Direct Marketing Outlook Presentation to the DMCNY

The Direct Marketing Club of New York’s (DMCNY) Outlook Luncheon is always well attended by direct marketing professionals who are passionate about what they do and excited about the pace of change within the industry. But the people are just one of the reasons I’ve been involved with the DMCNY for more than 15 years; […]

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The Importance of Mentoring to Build Leadership

January is National Mentoring Month, and while IWCO Direct has strong ties to local youth mentoring, we wanted to share how our Continuous Improvement (CI) efforts impact our internal mentoring initiatives. In a previous blog, I discussed how Continuous Improvement is used to help develop strong leaders. When strong leaders are present in organizations, it’s […]

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Upcoming Events

Product Management & Innovation

February 12 & 13, 2018   San Francisco, CA

Join Dave Klempke and Matt Shanahan of IWCO Direct at Product Management & Innovation, the go-to product management conference for those seeking to learn and network with many of the world’s most progressive companies and top product, innovation, experience, and design leaders. Topics covered include: product road mapping and vision planning, innovation management, experience design, product growth strategy, go-to-market planning, and agile product management. Follow our blog, SpeakingDirect, for a recap summarizing highlights of the convention.

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UW-Stout Career Conference

February 27, 2018   Menomonie, WI

Students and alumni of UW-Stout seeking an exciting and rewarding career in the direct marketing industry should be sure to visit IWCO Direct from 10 a.m. – 3 p.m. February 27 in the Sports and Fitness Center during this annual career conference. We are looking for candidates with solid communication skills, initiative and the ability to work well in a team environment for a number of full-time and internship positions.

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