Enhance your Customer’s Journey with Data-Driven Direct Marketing

From targeted acquisition to lifelong loyalty, IWCO Direct’s decades of expertise help you deliver a seamless experience at every customer touchpoint.

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Strategy

Find exactly the customers you’re looking for—and target the prospects you may have missed—with our sophisticated data-driven marketing expertise.

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Creative

Engage your customers and prospects with our creative direct mail and digital campaigns designed to generate lasting impact and maximum response, no matter the channel.

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Execution

Whether Paper or Pixels™, IWCO Direct’s state-of-the-art production technology and digital execution platforms power your campaigns.

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Critical Communications Recovery

When mother nature—or anything else that could interrupt your business—puts a pause on your customer communications, Mail-Gard is there to keep your critical communications running. Mail-Gard’s dedicated print-to-mail recovery services and Recovery Builder® are designed to help you create an ironclad plan, prepare for the worst, and prevent business interruptions in the wake of any disaster.

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Our Team is Responding to Change by Focusing on Clients and the Future

As followers of IWCO Direct and this blog know, last week I joined IWCO Direct as CEO. When a company experiences a change in leadership, naturally employees, clients, and business partners are curious about what the change means and how it will impact them. And of course, competitors try to use the news to their […]

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My Vision and Focus as the New CEO of IWCO Direct

Half-way through my first week as the new CEO of IWCO Direct, I am impressed by our culture. Jim Andersen has been an inspirational leader, mentor, and friend to me, our employees, clients, and industry partners. I am humbled and honored by the opportunity to work with our employees, clients, and business partners to continue […]

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Medicare Marketing: How Will COVID-19 Impact This Year’s AEP?

As marketers continue to develop their Medicare marketing plans for this year’s Annual Enrollment Period (AEP), the impact of COVID-19 means we are no longer marketing within a business-as-usual setting. While some AEP tactics will change, and others will remain the same, direct mail will remain a key part of an omnichannel strategy. For example, […]

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Upcoming Events

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MailCom

October 19-21, 2020   Atlantic City, NJ

Discover the future of mail at the 40th annual MailCom conference in Atlantic City. MailCom is a leading educational and networking event in the mail communications and distribution industry with more than 100 expert-led educational and certification sessions. While you’re there, be sure to attend the workshop presentation on how marketers can leverage Informed Visibility data by Bob Rosser, IWCO Direct’s Director of Postal Affairs.

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