Celebrating 52 Years

Bringing fresh ideas and new approaches for direct marketing impact.

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Strategy

Find exactly the customers you’re looking for—and target the prospects you may have missed—with our sophisticated data-driven marketing expertise.

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Creative

Engage your customers and prospects with our creative direct mail and digital campaigns designed to generate lasting impact and maximum response, no matter the channel.

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Execution

Whether Paper or Pixels™, IWCO Direct’s state-of-the-art production technology and digital execution platforms power your campaigns.

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group_add Creating Customers

Creating customers is about more than simply getting a consumer’s attention. Our proprietary approach finds, reaches, and keeps the customers you want. With our comprehensive suite of data-driven direct marketing and direct mail services, you’ll never miss the mark.

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Critical Communications Recovery

When mother nature—or anything else that could interrupt your business—puts a pause on your customer communications, Mail-Gard is there to keep your critical communications running. Mail-Gard’s dedicated print-to-mail recovery services and Recovery Builder® are designed to help you create an ironclad plan, prepare for the worst, and prevent business interruptions in the wake of any disaster.

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Digital Commingling: The Next Step in Postage Optimization

Optimizing postage spend is built into IWCO Direct’s DNA. In our announcement last week on the addition of seven new HP digital presses we discussed how our new equipment will drive shorter production cycles with less time from data to delivery for our clients. Another benefit this expansion of our industry-leading digital print platform offers is the ability to further optimize postal qualification and manage postage spend through a process called digital commingling.

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Grateful for Friends, Family, and Business Partners

All of us have dealt with some very challenging times over the last 18 months or so. Change has not just been a major topic, but a necessity for many in our personal and professional lives. What these trying times have also shown, however, is one thing that doesn’t change is the need for gratitude. […]

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Data is at the Heart of Performance Marketing―So is Data Security

Leveraging data analytics to predict and fulfill campaign success is at the heart of performance marketing. The data that drives these campaigns is a powerful tool and it is more important than ever to protect it. At IWCO Direct, we use multiple security controls and frameworks to guide our data security practices.

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Upcoming Events

COLOR22

January 22-25, 2022   La Jolla, CA

Join IWCO Direct Color Technical Specialist, Mike Todryk, as he presents “Color is Everyone’s Business” from 8:30-9:20 a.m. on Tuesday, January 25th. In his session, Mike will explore why it takes a team effort―from design to prepress to print production―to achieve accurate and consistent color. The session will also explore the successful process IWCO Direct has developed to ensure precise color reproduction across multiple devices and printing processes.

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