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Achieve greater ROI using direct mail to enhance integrated marketing campaigns.

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Find exactly the customers you’re looking for—and target the prospects you may have missed—with our sophisticated data-driven marketing expertise.

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Engage your customers and prospects with our creative direct mail and digital campaigns designed to generate lasting impact and maximum response, no matter the channel.

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Whether Paper or Pixels™, IWCO Direct’s state-of-the-art production technology and digital execution platforms power your campaigns.

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Critical Communications Recovery

When mother nature—or anything else that could interrupt your business—puts a pause on your customer communications, Mail-Gard is there to keep your critical communications running. Mail-Gard’s dedicated print-to-mail recovery services and Recovery Builder® are designed to help you create an ironclad plan, prepare for the worst, and prevent business interruptions in the wake of any disaster.

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Megan Lester Receives Cal Poly Alumnus Award – IWCO Direct

IWCO Direct’s Megan Lester Adds “Cal Poly Award Recipient” to Her Numerous Accolades

We just learned of a new benefit from our media monitoring service: It provides visibility to an employee’s achievement when she is too modest or humble to tell us about it herself. Imagine our surprise and delight when “Megan Lester” and the video below appeared in our daily report! [ … ]

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My Favorite Grammar Resources for Marketing Copy

My Favorite Grammar Resources

It happens more often than I’d like to admit—someone comes to me with a grammar question, and I think I know what the answer is, but I’m not completely sure. Or I know the answer but couldn’t tell you what grammar rule I’m using to reach that conclusion. In my mind, “not completely sure” or […]

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Continuous Improvement vs. Seth Godin's Latest Blog – IWCO Direct

Quality and Effort: Reading Seth Godin Through a Continuous Improvement Lens

Marketer, author, and recent AMA Hall of Famer Seth Godin has a bit of a celebrity status here at IWCO Direct. When he posted a blog in early November about the relationship between quality and effort (you can read it here), it quickly made its way to my desk. In it, Seth uses his findings […]

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Upcoming Events

PIA Color Conference 2019

January 12-15, 2019   San Diego, CA

Printing Industries of America’s 2019 Color Conference provides attendees a chance to explore the many facets of color management with the most knowledgeable experts in the industry. Don’t miss the presentation by IWCO Direct’s color technical specialist, Michael Todryk, on Sunday, January 13 at 1:10. Mike’s session, “Using G7® to Coordinate Across Print Technologies and Locations,” will describe how introducing G7 and print standards across all technologies has changed the way IWCO Direct manages color.

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DMCNY 2019 Annual Luncheon

January 17, 2019   New York, NY

IWCO Direct’s Hank Andersen will be in attendance at the Direct Marketing Club of New York’s Annual Luncheon on January 17, which will once again feature speaker Bruce Biegel from Winterberry Group. Biegel will comment on major events that impacted the direct marketing industry in 2018, forecasts for 2019, and the macro trends that are driving it all. Follow our blog for highlights from the presentation.

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UW-Stout Career Conference

UW-Stout Career Conference

February 26, 2019   Menomonie, WI

IWCO Direct will once again be recruiting students and alumni of the University of Wisconsin-Stout at one of the largest career conferences in the Midwest. If you are seeking a full-time position or an internship in the graphic arts industry, and have great communication skills, initiative, and the ability to work well in a team environment, visit with us from 10 a.m.–3 p.m. on Tuesday, February 26 in the Sports & Fitness Center.

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