Power your Marketing with Vertical Market Expertise

Keep your direct marketing ahead of the pack no matter what your industry, from healthcare, telecom, insurance, financial services, loyalty, and more.

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Strategy

Find exactly the customers you’re looking for—and target the prospects you may have missed—with our sophisticated data-driven marketing expertise.

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Creative

Engage your customers and prospects with our creative direct mail and digital campaigns designed to generate lasting impact and maximum response, no matter the channel.

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Production

Whether Paper or Pixels™, IWCO Direct’s state-of-the-art production technology and digital execution platforms power your campaigns.

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Critical Communications Recovery

When mother nature—or anything else that could interrupt your business—puts a pause on your customer communications, Mail-Gard is there to keep your critical communications running. Mail-Gard’s dedicated print-to-mail recovery services and Recovery Builder® are designed to help you create an ironclad plan, prepare for the worst, and prevent business interruptions in the wake of any disaster.

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Roadmap to Data-Driven Marketing

InfoTrends Study Reveals a Roadmap to Data-Driven Marketing

A few months ago, our friends at InfoTrends (now a division of Keypoint Intelligence) released a new study titled “Lead with Data: Follow with Print.” We’re always intrigued by the research published by InfoTrends because of the methodology they employ and the insight they provide. This study set out to define how sophisticated marketers are […]

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Reaching Socially Responsible Millenials

High-Value Meets High-Purpose: Reaching Socially Responsible Millennials

There are a lot of negative labels associated with my generation, the millennials. We’ve been called the “me-me-me generation” for our tendency to over-share on social media; the “Peter Pan generation” for our inability to grow up; and the “entitled generation” for expecting higher pay and better benefits, despite our perceived lack of experience. None […]

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How Our Environmental Council Keeps Our Sustainability Efforts On Track

IWCO Direct’s focus on sustainability and environmental responsibility continues to grow. We are in our tenth year as an FSC®-Chain-of-Custody certified multi-site organization, but we continue to find new ways to improve our environmental efforts to support our clients’ environmental requirements and our own obligations to Mother Earth. Our commitment to sustainability has always been […]

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Upcoming Events

EMA

2017 EMA Spring Meeting/GEA Global Envelope Conference

April 26-29, 2017   Aventura, FL

With a theme of “Shaping the Future,” the Envelope Manufacturers Association 2017 Spring Meeting and Global Envelope Conference will focus on engaging customers, building long-term loyalty, and the future of connecting with customers. On April 28, IWCO Direct CEO Jim Andersen’s closing keynote session, “Why Envelopes Matter in a Digital World,” will discuss key changes in direct marketing and how they are impacting printers, mailers, and the industry at large.

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Idealliance Experience Conference

May 3-5, 2017   Tucson, AZ

This annual conference is designed to ensure graphic and visual communications professionals are knowledgeable about the latest technologies, workflows, and human resources to meet their company’s unique business objectives. If you’re going, we hope you’ll attend the Working Group entitled, “Mail Supply Chain & Working with the USPS: Postal Operations & Technologies Council & Postal Working Groups,” on May 5 from 10:15 am – 11:15 am. Bob Rosser of IWCO Direct will be one of the distinguished panelists, who will report on the activities of Idealliance’s efforts to improve mail preparation, postal distribution, logistics, and transportation processes.

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National Postal Forum 2017

May 21-24, 2017   Baltimore, MD

We hope you’ll join us at the 2017 National Postal Forum, the leading conference focused on the innovation, technology, and trends that affect the rapidly changing mailing and shipping industry. With more than 130 educational workshops, USPS official certification courses, and special USPS leadership-led sessions, the National Postal Forum offers insight for everyone involved in the mailing industry. While you’re there, make sure to attend these sessions led by IWCO Direct experts:

  • May 21 from 2:45 – 3:45: Making the Mail Moment Matter in Every Channel, Room 339
  • May 23 from 11:00 – Noon: Seamless Acceptance + Informed Visibility = Improved Tracking and Transparency, Room 344
  • May 23 from 4:00 – 5:00: New Mail Entry Technologies: What’s in it for Mail Owners, Room 344

You can also learn more about our expertise with business continuity, disaster recovery, and print-to-mail outsourcing services by visiting our Mail-Gard division at Booth #510 in the exhibit hall.

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