Maneuvering today’s sophisticated direct marketing campaigns with dynamic variable content and multiple control and test packages demands unrelenting precision. One adjustment to a business rule can require numerous changes throughout the production process. To keep everything in alignment, we’ve streamlined our tailored workflow processes with innovative and automated marketing solutions that add value and make doing business with us easy.

IWCO Direct 1to1℠, powered by Messagepoint, is our configurable tool that enables business users and marketers to create and manage personalized, targeted communications across channels, minimizing the need for complex composition development and IT resources. It’s a perfect fit for our optimized production and helps increase response and return on marketing investment.

Transition your workflow to IWCO Direct 1to1 and Power your Marketing™ by contacting us today.

 

Messagepoint - Certified Production Partner

 


link https://www.iwco.com/what-we-do/execution/dynamic-content-management/