Wellness
Blog Tag
Wellness Marketing Rules for Back-to-School
When most people think of getting students ready to go back to school, shopping is top of mind. Back-to-school season is a great time for retailers. In a recent survey of parents, RetailMeNot found that 96 percent of Americans will go to a brick-and-mortar store for their back-to-school shopping needs. Another study by the National […]
May is National Physical Fitness Month—and IWCO Direct and Mail-Gard Like to Stay Fit
In March, I discussed how important it is for Mail-Gard to exercise our clients’ print-to-mail applications so we’re always ready to step up to the plate in the event of a disaster. “Practice makes perfect,” and our continued testing helps ensure a seamless transition when your business suffers an interruption. But that’s not the only […]
National Nutrition Month Puts the Spotlight on Wellness
March is National Nutrition Month, which is intended to bring attention to the importance of making informed food choices and developing sound eating and physical activity habits. Not only do these healthy habits help you stay fit and full of energy, but they also help prevent future diseases and illnesses down the road. Dictionary.com […]
A Child’s Guide to Holiday Wellness
The holidays are right around the corner and the older I get, the more I cherish making memories with family and friends. I may forget what gift I received from my Secret Santa, but I will never forget the look on my daughters’ faces on Christmas Eve as we were making cookies for Santa. The […]
How Our HITRUST CSF Certification Strengthens Our Data Security Practices
In today’s data-driven marketing environment, close collaboration between brands and their marketing partners is required to ensure consumer data is being safeguarded to the highest industry standards. As direct marketers, we’re all familiar with industry-related terms such as gross response rates, cost per acqusition, and customer lifetime value. It’s an unfortunate reality that in recent […]
