Personalization Blog Tag These Factors Will Influence Direct Mail Design Trends the Most in 2018 info Posted December 5, 2017 by Mike Dietz in Direct Mail Tips, Direct Marketing Trends At IWCO Direct, when we’re not overeating and celebrating the holidays, we find ourselves thinking about trends we can expect to be hot in the new year. For me, that means trends that will be hot in direct mail design. This can be a tricky subject, because it’s hard to generalize about trends when you […] + Read More 3 Direct Marketing Innovations that Will Shape the Industry’s Future info Posted December 1, 2017 by Matt Shanahan in Direct Marketing Trends It’s important for IWCO Direct to stay on top of the latest trends and innovations in direct marketing to deliver the best possible results for our clients. We need to lead the way with the latest products and services to support successful programs. That is why, we are always on the lookout for ideas and […] + Read More Alan Schulman’s &THEN Keynote Inspires and Provokes info Posted October 20, 2017 by Debora Haskel in Creative, Direct Marketing Trends Part 1 of my &THEN recap ended with a teaser about the most entertaining keynote I’ve seen in a long time. After reviewing my (pages and pages of) notes, I realize describing Alan Schulman’s session on “Creativity Loves Data” as just “entertaining” does not do it justice. While it was entertaining, it was […] + Read More thINK Conference Highlights the Importance of Inkjet Technology for Data-Driven Marketing info Posted October 17, 2017 by Kurt Ruppel in Direct Marketing Trends thINK, an independent community of Canon Solutions America (CSA) production print customers, solution partners, and print industry experts, held its third annual thINK Conference last week in Boca Raton, Florida. This year’s deep dive into all things inkjet attracted a record 570 attendees to preview the latest inkjet technology from CSA’s Océ division as well […] + Read More Should You Be Using the “Mx.” Title in Your Marketing Copy? info Posted October 13, 2017 by Ashley Leone in Direct Mail Tips Language is a funny, constantly evolving beast. The dictionary has undergone countless revisions to accommodate our expanding nomenclature, and the birth of the online dictionary has significantly sped up the process of accepting new words. One word you might have seen floating around recently is “Mx.” Mx. (pronounced “Mix”) is an honorific title, like Mr., […] + Read More Pages: « 3 4 5 6 7 8 9 10»Load More Articles
These Factors Will Influence Direct Mail Design Trends the Most in 2018 info Posted December 5, 2017 by Mike Dietz in Direct Mail Tips, Direct Marketing Trends At IWCO Direct, when we’re not overeating and celebrating the holidays, we find ourselves thinking about trends we can expect to be hot in the new year. For me, that means trends that will be hot in direct mail design. This can be a tricky subject, because it’s hard to generalize about trends when you […] + Read More
3 Direct Marketing Innovations that Will Shape the Industry’s Future info Posted December 1, 2017 by Matt Shanahan in Direct Marketing Trends It’s important for IWCO Direct to stay on top of the latest trends and innovations in direct marketing to deliver the best possible results for our clients. We need to lead the way with the latest products and services to support successful programs. That is why, we are always on the lookout for ideas and […] + Read More
Alan Schulman’s &THEN Keynote Inspires and Provokes info Posted October 20, 2017 by Debora Haskel in Creative, Direct Marketing Trends Part 1 of my &THEN recap ended with a teaser about the most entertaining keynote I’ve seen in a long time. After reviewing my (pages and pages of) notes, I realize describing Alan Schulman’s session on “Creativity Loves Data” as just “entertaining” does not do it justice. While it was entertaining, it was […] + Read More
thINK Conference Highlights the Importance of Inkjet Technology for Data-Driven Marketing info Posted October 17, 2017 by Kurt Ruppel in Direct Marketing Trends thINK, an independent community of Canon Solutions America (CSA) production print customers, solution partners, and print industry experts, held its third annual thINK Conference last week in Boca Raton, Florida. This year’s deep dive into all things inkjet attracted a record 570 attendees to preview the latest inkjet technology from CSA’s Océ division as well […] + Read More
Should You Be Using the “Mx.” Title in Your Marketing Copy? info Posted October 13, 2017 by Ashley Leone in Direct Mail Tips Language is a funny, constantly evolving beast. The dictionary has undergone countless revisions to accommodate our expanding nomenclature, and the birth of the online dictionary has significantly sped up the process of accepting new words. One word you might have seen floating around recently is “Mx.” Mx. (pronounced “Mix”) is an honorific title, like Mr., […] + Read More
