IWCO Direct Culture
Blog Tag
IWCO Direct’s Employee Engagement Committees Build Connections and Encourage Teamwork that Leads to Award-Winning Performance
With more than 1,500 employees who work on three campuses plus remote offices, how do you keep your team engaged, dedicated to excellence, and excited to work each day? At IWCO Direct, the answer is our employee engagement committees. Employee Engagement Committees Create Connections in a Pandemic Environment When I rejoined IWCO Direct after more […]
Our 53 Year Legacy is Only the Beginning: Our Plans for 2022 and Beyond
Happy Birthday to IWCO! 53 years is no small feat, and after spending just a few weeks here, I can say our legacy is built on the knowledge of the experts who make up our team. As the new CEO of this great company, I’d like to thank all my new colleagues for their warm […]
The Secret to Marketing Success is No Secret…it’s Building Strong Relationships
I have been a Marketer for more than 20 years. I have worked in retail, non-profit, and the entertainment industry, and spent the last 15 years working with some of the biggest brands within agencies. Regardless of the company or the industry vertical, I have learned the most critical element for success is a strong […]
Employee Engagement Is More Important Now Than Ever
We all can agree that the pandemic has driven more than the average amount of life changes. Over the past 18 months, we’ve had to adapt how we work and play a number of times. Frankly, it’s exhausting, and there’s a reason. Lacking “Surge Capacity” Results in Change Fatigue According to author Ann Masten, […]
Adaptive Spirit Event Highlights Accessibility
A few of my IWCO Direct colleagues and I had the opportunity to attend (virtually and in-person) the Adaptive Spirit 25th annual conference (AS2021) held on April 7 and 8. The event focuses on building business relationships and effective networking practices in the telecommunications industry, while generating a large portion of the operating funds […]
Urban Ventures is the “Landing Site” for IWCO Direct and Steel Partners Donation
Near the end of 2019, our parent company, Steel Partners, worked with Skechers to give employees across their businesses special edition walking shoes to commemorate the 50th anniversary of the Apollo 11 moon landing. The shoes feature NASA’s Apollo 11 mission logo and Steel Partners’ Wellness Council worked on the design of the shoes with […]
IWCO Direct’s Plans for 2021: Enhancing Technology and Expanding Our Team
When I joined IWCO Direct in May, I looked forward to the challenge of continuing to advance our highly effective, data-driven marketing solutions and help our clients achieve even greater marketing success. While the persistence of the COVID-19 pandemic has made pursuing this goal more challenging than any of us could have anticipated, I’m pleased to report that the IWCO Direct team has stepped up and stayed focused on powering the success of our clients’ marketing programs.
Employee Engagement Takes New Forms During the Pandemic
Employee engagement has always been a priority at IWCO Direct, not only because we care about our people but also because engaged employees make us more successful, plain and simple. Prior to Coronavirus (COVID-19), employee engagement was easier. We held town hall style meetings to communicate our purpose and culture. We welcomed new hires […]
IWCO Direct Employees TAG Their Coworkers to Express Appreciation
In mid-July, IWCO Direct’s parent company, Steel Partners, kicked off TAG to thank all of its employees who have worked and continue to work so diligently during the pandemic. TAG, which stands for “THANKS AND GRATITUDE,” provided a simple way for employees to recognize their coworkers by submitting a “post-it” or email to HR to […]
Stephen Flood and Sherri Bonacci Join Our Team
Our week is getting off to a fast and exciting start with today’s announcement that Stephen Flood has joined our team as executive vice president–sales and Sherri Bonacci has joined as senior vice president of supply chain and competitive improvement planning. They are both seasoned marketing veterans who bring a wealth of experience and unique skillsets […]
