Our Profound Thanks to Those We Work with Every Day
We often use the phrase, “It goes without saying” when talking about how much we value our coworkers, how much we appreciate our vendors, and how grateful we are for our loyal clients. But as Thanksgiving approaches, we are reminded that, at least occasionally, it needs to be said …
The Ideal Thanksgiving is the One Where You Make Lasting Memories
Many dread the start of the holiday season. It’s often a busy, stressful time that doesn’t feel like the tidings of comfort and joy that are supposed to come with the season. Personally, Thanksgiving is one of my favorite holidays, despite its timing as the onset of winter and hectic pace of the next six […]
How We Promote Workplace Diversity with “The Platinum Rule”
IWCO Direct is proud of its diverse workforce, which includes a wide array of lifestyles, cultural backgrounds, and perspectives. With next Monday being Martin Luther King (MLK) Day, we wanted to honor the workplace diversity that makes our facilities and communities so strong. Our commitment to workplace diversity makes a valuable impact on both […]
We Celebrate Both Tradition and Change This Holiday Season
One of the things I’ve always loved about this season is the traditions we all have regarding the various holidays we celebrate at this time of year. It can be comforting in this time of cold days and long nights to join with family and friends to reminisce and celebrate our shared past. But holidays […]
A Child’s Guide to Holiday Wellness
The holidays are right around the corner and the older I get, the more I cherish making memories with family and friends. I may forget what gift I received from my Secret Santa, but I will never forget the look on my daughters’ faces on Christmas Eve as we were making cookies for Santa. The […]
We’re Thankful for the Commitment of Our Dedicated Employees and Loyal Clients
Mention Thanksgiving and most people, myself included, think about family traditions, long weekends, football games, floats, parades, and shopping. If I’m hungry, my thoughts tend to start with turkey, stuffing, and mashed potatoes, and end with pumpkin pie. It’s important to remember that Thanksgiving is also a special time to reflect on things we are […]
Don’t Wait Until the Last Minute to Put Together Your Holiday Marketing Plans
There is something special about planning my holiday shopping adventure, sipping on a hot peppermint mocha latte lite with my shopping list and store coupons in hand. Although I tend to buy little gifts throughout the year, I enjoy the hustle and bustle of the season and do the majority of my shopping during the […]
How Our Employees Get into the Spirit of Thanksgiving
The Roman philosopher Cicero said, “A thankful heart is not only the greatest virtue, but the parent of all the other virtues.” I’m reminded of that quote this time of year more than any other; Thanksgiving is a time to be grateful and to think about all the special people who have touched our lives. […]
The Logistics that Make Holiday Mail Hit the Mailbox on Schedule
While postal logistics is always a key consideration for direct mail, it becomes particularly important during this time of year. The Postal Service expects to deliver about 15.5 billion cards, letters, flats and packages during the 2015 holiday season. In addition, it’s projecting about 600 million packages will be delivered between Thanksgiving and New Year’s […]
Turning Black Friday and Cyber Monday Consumer Data into Dollars
We just got through one of the busiest shopping periods of the year and retail marketers now have a bevy of consumer data at their disposal. Historically, Black Friday marked the kickoff to the holiday shopping season, but this year was different with more retailers starting their discounts earlier and opening on Thanksgiving day. Reuters […]