DMA 2013
Blog Tag
So Long Chicago: DMA 2013 Conference Comes to a Close
The 2013 DMA Conference came to a close today. We always look forward to this event because of the opportunity it provides to catch-up with so many old friends and long-time customers in one place. It also lets us spend quality time with new customers and prospects to dive deeper into their direct marketing programs […]
DMA Conference Rolls On: View from Operations
We often talk about transforming your direct marketing campaigns (and your business) with data. It’s been a major talking point here at the DMA Conference, and this was reflected with Monday’s keynote presentations from Terry Jones and Nate Silver. The promise and perils of Big Data, including data management, data mining and predictive […]
DMA Conference Keynotes: Terry Jones and Nate Silver Talk Big Data
Monday has traditionally been the biggest day of the DMA Conference. Yesterday was no exception with two marquee keynote speakers, both of whom were circled on our calendars as soon as the DMA 13 schedule was released. So without further ado, let’s jump into their presentations. Terry Jones – Listen to the Data Terry Jones, […]
And We’re Off: Initial Thoughts from the DMA Conference
And we’re off! The DMA 13 Conference got off to a nice start yesterday. Sunday traffic is always light since it’s a travel day for most people, with the majority of attendees checking in and making a quick run through the exhibit hall to get their bearings. By the end of the day things had […]
What’s New and What Not to Miss at DMA 2013
As you can tell by the DMA countdown clock on our website, we’re eagerly awaiting our trip to DMA 2013 in Chicago (17 days and counting). With technology and consumer trends changing at such a rapid pace, this year’s event is sure to be full of informative sessions and spirited discussions. If you’ll be at […]
