Direct Mail Production Blog Tag Meeting Big Goals for Workflow Improvement info Posted April 13, 2018 by Diana Hvistendahl, PMP in Announcements One nice thing about working for IWCO Direct is leadership’s focus on continuous improvement, quality, and Lean principles. Steel Partners also encourages us to set Big Hairy Audacious Goals—and that’s just what we’re doing by investing in a large project to change our systems (tools) and processes, and also investing in our people through […] + Read More Changes to Front-End Workflows Change the Game at IWCO Direct info Posted April 10, 2018 by Patrick Sondreal in Announcements With advancing technology, we have seen client expectations also increase, which requires IWCO Direct to be even more adaptable to their needs. We know that our clients require high quality marketing messaging that is in their customers’ hands at the right time. To do that, we’re working to improve our ability to execute on front-end […] + Read More You Wouldn’t Believe the Engineering Required to Make Direct Mail Work info Posted February 27, 2018 by Matt Shanahan in Direct Marketing Trends Did you know this past week was National Engineers Week? It is a week dedicated to helping the public discover engineering and celebrate how engineers make a difference in our world. While engineering plays a significant role in many industries, direct mail probably isn’t one that comes to mind for many people. However, it’s […] + Read More How We Use SharePoint to Improve Workflow info Posted February 6, 2018 by Diana Hvistendahl, PMP in Announcements Every once in a while, a new technology or tool comes along that makes you wonder how you ever did your job effectively without it. For those of us at IWCO Direct, SharePoint is one of those tools. In recent years, as our teams have expanded and often include members working from different locations, some […] + Read More After the 2018 PIA Color Conference, a Unified Color Experience is Closer than Ever Before info Posted January 24, 2018 by Steve Malec in Direct Mail Marketing, Direct Marketing Trends In direct mail, color consistency is critical—both to producing the mail itself and for the impression it makes on the person who receives it. Mail for a customer campaign is printed using multiple technologies. Recipients expect it to have a consistent appearance; for production, flexibility is key—being able to seamlessly move jobs as needed without […] + Read More After the Storm—It’s Time to Take Stock of Your Disaster Recovery Plan & Make Improvements info Posted January 9, 2018 by Michael Henry in Business Continuity and Disaster Recovery We’ve all seen the news reports, photos, and tragic stories of towns and businesses impacted by natural disasters. Business professionals who are forced to deal with the aftermath of a natural disaster may experience a range of emotions from relief that it’s over and that they had a disaster recovery plan in place to regret […] + Read More Improving Our Business by Improving Our Processes info Posted December 13, 2017 by Diana Hvistendahl, PMP in Announcements Business Process Management (BPM) is the methodology IWCO Direct uses to document current-state process flows that identify pain points, waste, and handoff issues in our processes. We then use these diagrams to create optimal future-state processes. At its core, BPM is a Continuous Improvement (CI) initiative designed to streamline processes, hasten learning, and solidify stronger […] + Read More The Latest Paper Trends for Inkjet Printing info Posted December 6, 2017 by Karen Weil in Direct Marketing Trends A lot can happen in seven years. When color digital inkjet technology was first introduced, it could only be used with treated paper stocks. There were a limited number of them, and they were not as readily available as their conventional equivalents. In other words, when asked about the challenges of persuading direct marketing clients […] + Read More The Account Managers at IWCO Direct Keep Our Processes Flowing info Posted November 21, 2017 by Patrick Sondreal in Announcements To create and execute major campaigns successfully, it takes several departments and plenty of subject matter experts to get the job done as efficiently and effectively as possible, and to its highest potential. Because we are a full-service direct marketing services provider, we manage marketing campaigns in one efficient, streamlined, process that would normally require […] + Read More How and Why We’re Tracking Our Carbon Footprint info Posted November 10, 2017 by Karen Weil in Sustainability It’s important for companies to take responsibility for their impact on the planet. As a leading provider of direct marketing services that include paper-based communications, IWCO Direct continues to seek positive ways to reduce our environmental impact by measuring our carbon footprint and increasing the quantity of materials we recycle. We take pride in our […] + Read More Pages: First Page1234567891011121314151617Last PageLoad More Articles
Meeting Big Goals for Workflow Improvement info Posted April 13, 2018 by Diana Hvistendahl, PMP in Announcements One nice thing about working for IWCO Direct is leadership’s focus on continuous improvement, quality, and Lean principles. Steel Partners also encourages us to set Big Hairy Audacious Goals—and that’s just what we’re doing by investing in a large project to change our systems (tools) and processes, and also investing in our people through […] + Read More
Changes to Front-End Workflows Change the Game at IWCO Direct info Posted April 10, 2018 by Patrick Sondreal in Announcements With advancing technology, we have seen client expectations also increase, which requires IWCO Direct to be even more adaptable to their needs. We know that our clients require high quality marketing messaging that is in their customers’ hands at the right time. To do that, we’re working to improve our ability to execute on front-end […] + Read More
You Wouldn’t Believe the Engineering Required to Make Direct Mail Work info Posted February 27, 2018 by Matt Shanahan in Direct Marketing Trends Did you know this past week was National Engineers Week? It is a week dedicated to helping the public discover engineering and celebrate how engineers make a difference in our world. While engineering plays a significant role in many industries, direct mail probably isn’t one that comes to mind for many people. However, it’s […] + Read More
How We Use SharePoint to Improve Workflow info Posted February 6, 2018 by Diana Hvistendahl, PMP in Announcements Every once in a while, a new technology or tool comes along that makes you wonder how you ever did your job effectively without it. For those of us at IWCO Direct, SharePoint is one of those tools. In recent years, as our teams have expanded and often include members working from different locations, some […] + Read More
After the 2018 PIA Color Conference, a Unified Color Experience is Closer than Ever Before info Posted January 24, 2018 by Steve Malec in Direct Mail Marketing, Direct Marketing Trends In direct mail, color consistency is critical—both to producing the mail itself and for the impression it makes on the person who receives it. Mail for a customer campaign is printed using multiple technologies. Recipients expect it to have a consistent appearance; for production, flexibility is key—being able to seamlessly move jobs as needed without […] + Read More
After the Storm—It’s Time to Take Stock of Your Disaster Recovery Plan & Make Improvements info Posted January 9, 2018 by Michael Henry in Business Continuity and Disaster Recovery We’ve all seen the news reports, photos, and tragic stories of towns and businesses impacted by natural disasters. Business professionals who are forced to deal with the aftermath of a natural disaster may experience a range of emotions from relief that it’s over and that they had a disaster recovery plan in place to regret […] + Read More
Improving Our Business by Improving Our Processes info Posted December 13, 2017 by Diana Hvistendahl, PMP in Announcements Business Process Management (BPM) is the methodology IWCO Direct uses to document current-state process flows that identify pain points, waste, and handoff issues in our processes. We then use these diagrams to create optimal future-state processes. At its core, BPM is a Continuous Improvement (CI) initiative designed to streamline processes, hasten learning, and solidify stronger […] + Read More
The Latest Paper Trends for Inkjet Printing info Posted December 6, 2017 by Karen Weil in Direct Marketing Trends A lot can happen in seven years. When color digital inkjet technology was first introduced, it could only be used with treated paper stocks. There were a limited number of them, and they were not as readily available as their conventional equivalents. In other words, when asked about the challenges of persuading direct marketing clients […] + Read More
The Account Managers at IWCO Direct Keep Our Processes Flowing info Posted November 21, 2017 by Patrick Sondreal in Announcements To create and execute major campaigns successfully, it takes several departments and plenty of subject matter experts to get the job done as efficiently and effectively as possible, and to its highest potential. Because we are a full-service direct marketing services provider, we manage marketing campaigns in one efficient, streamlined, process that would normally require […] + Read More
How and Why We’re Tracking Our Carbon Footprint info Posted November 10, 2017 by Karen Weil in Sustainability It’s important for companies to take responsibility for their impact on the planet. As a leading provider of direct marketing services that include paper-based communications, IWCO Direct continues to seek positive ways to reduce our environmental impact by measuring our carbon footprint and increasing the quantity of materials we recycle. We take pride in our […] + Read More
