Direct Mail Production Blog Tag How to Pick Up the Production Pace Without Leaving You Breathless info Posted May 5, 2010 by Mike Ertel in Direct Mail Tips In a previous post, we talked about trigger mail and the importance of timing for a trigger marketing program to be effective. Whether you’re running a trigger program or a traditional direct mail campaign, there continues to be an increased emphasis on streamlining production processes to get your offer in front of audiences faster and […] + Read More Adding Color to Direct Mail, Without Breaking the Bank info Posted March 17, 2010 by Luke Teboul in Direct Mail Tips Color can be a powerful addition to the effectiveness of direct mail campaigns. It increases brand identity, readership and most importantly, has been proven to increase response rates compared to black-and-white printing. And with the improvements of today’s color digital printing technology, adding a little color to your campaign shouldn’t push your budget into the […] + Read More Pages: First Page1234567891011121314151617Load More Articles
How to Pick Up the Production Pace Without Leaving You Breathless info Posted May 5, 2010 by Mike Ertel in Direct Mail Tips In a previous post, we talked about trigger mail and the importance of timing for a trigger marketing program to be effective. Whether you’re running a trigger program or a traditional direct mail campaign, there continues to be an increased emphasis on streamlining production processes to get your offer in front of audiences faster and […] + Read More
Adding Color to Direct Mail, Without Breaking the Bank info Posted March 17, 2010 by Luke Teboul in Direct Mail Tips Color can be a powerful addition to the effectiveness of direct mail campaigns. It increases brand identity, readership and most importantly, has been proven to increase response rates compared to black-and-white printing. And with the improvements of today’s color digital printing technology, adding a little color to your campaign shouldn’t push your budget into the […] + Read More
