Direct Mail Production Blog Tag The Wait is Over: IWCO Direct is the First to Purchase the Highly Anticipated Océ VarioPrint® i300 and Océ ImageStream® 3500 info Posted March 2, 2015 by Jim Andersen in Announcements, Direct Marketing Trends Two of the most highly anticipated digital inkjet technologies to enter the market in recent memory are the full-color cut-sheet Océ VarioPrint® i300 (formerly called the Niagara) and the full-color continuous feed Océ ImageStream® 3500 from Canon Solutions America. This morning we announced we are the first company in the United States to […] + Read More What’s New With Direct Mail Paper Stocks info Posted February 27, 2015 by Karen Weil in Direct Mail Tips Choosing the right paper stock is an important consideration for any direct mail campaign. It may seem like a simple task, but there are a number of variables that enter into the equation. It’s important to take into account the type of printing and ink coverage, as well as all processes the paper will go […] + Read More IWCO Direct Shares Expertise to Guide Development of “The Designer’s Guide to Inkjet” from Canon Solutions America info Posted February 17, 2015 by Jim Andersen in Direct Mail Tips This morning we were proud to announce that our own Dave Johannes and Jared Johnson provided strategic insight for the development of “The Designer’s Guide to Inkjet,” a new book from Canon Solutions America. Written by Elizabeth Gooding and Mary Schilling, it was developed to be a comprehensive resource for agency and in-house […] + Read More What Surprised Me About Direct Mail info Posted February 13, 2015 by Krista Black in Direct Marketing Trends For those who don’t know me yet, I recently joined IWCO Direct as a senior customer engagement manager. A rapidly growing area within IWCO Direct is our front-end strategy capabilities as part of the Proprietary Intelligence model, and my role includes working with our clients to build out segmentation, messaging and creative strategies to […] + Read More Data Improves the Continuous Improvement Process info Posted December 5, 2014 by Patrick Sondreal in Sustainability Earlier this year I was hired as Director of Continuous Improvement and Lean Operations, with the directive to leverage our Continuous Improvement process to address quality challenges across the platform. Although IWCO Direct has put a lot of emphasis on Lean Manufacturing, one of the tenets of Lean is that there are always opportunities for […] + Read More Giving 110% for Twin Cities United Way Campaign info Posted December 2, 2014 by Ashley Leone in Announcements As someone who studied English, I’m not the least bit ashamed to say math isn’t my strong suit. However, even someone with my rudimentary math skills knows that giving 110% means going above and beyond. And giving 110% is exactly what our Chanhassen campus did for the Greater Twin Cities United Way campaign. IWCO Direct […] + Read More IWCO Direct Participates in Canon Customer Steering Team info Posted November 26, 2014 by Dave Johannes in Announcements, Direct Marketing Trends Earlier this month I attended the Canon Customer Steering Team meeting in Charleston, SC. IWCO Direct was chosen last November to be one of eight industry representatives to help advise and create an industry users group for Canon’s production digital printing platform. As the industry leader in production digital printing, Canon believes that a key […] + Read More Statewide Tour of Manufacturing Stops at IWCO Direct info Posted November 5, 2014 by Bev Lohs in Announcements IWCO Direct has been a member of our local chamber of commerce for more than 20 years. We recently had the opportunity to host tours of our facilities as part of that membership and in conjunction with the statewide tour of manufacturing facilities in Minnesota. Our goal was to showcase the value in what […] + Read More Graph Expo 14 Dazzles with Interactive Print & New Finishing Technologies info Posted October 8, 2014 by Steve Myrvold in Direct Marketing Trends Last week IWCO Direct sent a diverse team of operations leaders, content development specialists and marketers to Graph Expo, the premier North American graphic communications show. Our goal was to meet with key suppliers and check out the latest technology trends. The exhibit hall was a bit smaller this year than it has been […] + Read More Discussing Direct Mail and Dodging Bicyclists at NEDMA Conference info Posted October 3, 2014 by Debora Haskel in Direct Mail Tips, Direct Marketing Trends I’ve been joking with colleagues that the highlight of this week’s New England Direct Marketing Association (NEDMA) conference in Cambridge, MA was that I didn’t hit a bicyclist as I drove to the meeting, but perhaps that’s better described as a small miracle with all the cyclists out enjoying the fall weather. My colleague Hank […] + Read More Pages: 1234567891011121314151617Load More Articles
The Wait is Over: IWCO Direct is the First to Purchase the Highly Anticipated Océ VarioPrint® i300 and Océ ImageStream® 3500 info Posted March 2, 2015 by Jim Andersen in Announcements, Direct Marketing Trends Two of the most highly anticipated digital inkjet technologies to enter the market in recent memory are the full-color cut-sheet Océ VarioPrint® i300 (formerly called the Niagara) and the full-color continuous feed Océ ImageStream® 3500 from Canon Solutions America. This morning we announced we are the first company in the United States to […] + Read More
What’s New With Direct Mail Paper Stocks info Posted February 27, 2015 by Karen Weil in Direct Mail Tips Choosing the right paper stock is an important consideration for any direct mail campaign. It may seem like a simple task, but there are a number of variables that enter into the equation. It’s important to take into account the type of printing and ink coverage, as well as all processes the paper will go […] + Read More
IWCO Direct Shares Expertise to Guide Development of “The Designer’s Guide to Inkjet” from Canon Solutions America info Posted February 17, 2015 by Jim Andersen in Direct Mail Tips This morning we were proud to announce that our own Dave Johannes and Jared Johnson provided strategic insight for the development of “The Designer’s Guide to Inkjet,” a new book from Canon Solutions America. Written by Elizabeth Gooding and Mary Schilling, it was developed to be a comprehensive resource for agency and in-house […] + Read More
What Surprised Me About Direct Mail info Posted February 13, 2015 by Krista Black in Direct Marketing Trends For those who don’t know me yet, I recently joined IWCO Direct as a senior customer engagement manager. A rapidly growing area within IWCO Direct is our front-end strategy capabilities as part of the Proprietary Intelligence model, and my role includes working with our clients to build out segmentation, messaging and creative strategies to […] + Read More
Data Improves the Continuous Improvement Process info Posted December 5, 2014 by Patrick Sondreal in Sustainability Earlier this year I was hired as Director of Continuous Improvement and Lean Operations, with the directive to leverage our Continuous Improvement process to address quality challenges across the platform. Although IWCO Direct has put a lot of emphasis on Lean Manufacturing, one of the tenets of Lean is that there are always opportunities for […] + Read More
Giving 110% for Twin Cities United Way Campaign info Posted December 2, 2014 by Ashley Leone in Announcements As someone who studied English, I’m not the least bit ashamed to say math isn’t my strong suit. However, even someone with my rudimentary math skills knows that giving 110% means going above and beyond. And giving 110% is exactly what our Chanhassen campus did for the Greater Twin Cities United Way campaign. IWCO Direct […] + Read More
IWCO Direct Participates in Canon Customer Steering Team info Posted November 26, 2014 by Dave Johannes in Announcements, Direct Marketing Trends Earlier this month I attended the Canon Customer Steering Team meeting in Charleston, SC. IWCO Direct was chosen last November to be one of eight industry representatives to help advise and create an industry users group for Canon’s production digital printing platform. As the industry leader in production digital printing, Canon believes that a key […] + Read More
Statewide Tour of Manufacturing Stops at IWCO Direct info Posted November 5, 2014 by Bev Lohs in Announcements IWCO Direct has been a member of our local chamber of commerce for more than 20 years. We recently had the opportunity to host tours of our facilities as part of that membership and in conjunction with the statewide tour of manufacturing facilities in Minnesota. Our goal was to showcase the value in what […] + Read More
Graph Expo 14 Dazzles with Interactive Print & New Finishing Technologies info Posted October 8, 2014 by Steve Myrvold in Direct Marketing Trends Last week IWCO Direct sent a diverse team of operations leaders, content development specialists and marketers to Graph Expo, the premier North American graphic communications show. Our goal was to meet with key suppliers and check out the latest technology trends. The exhibit hall was a bit smaller this year than it has been […] + Read More
Discussing Direct Mail and Dodging Bicyclists at NEDMA Conference info Posted October 3, 2014 by Debora Haskel in Direct Mail Tips, Direct Marketing Trends I’ve been joking with colleagues that the highlight of this week’s New England Direct Marketing Association (NEDMA) conference in Cambridge, MA was that I didn’t hit a bicyclist as I drove to the meeting, but perhaps that’s better described as a small miracle with all the cyclists out enjoying the fall weather. My colleague Hank […] + Read More
