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IWCO Direct 1to1℠ Customer Communications Management Updates Enhance Speed, Flexibility, and Performance

Posted February 10, 2021 by in Dynamic Content Management

How do you keep customer communications relevant in an ever-changing landscape? The answer is to keep moving forward. And that’s what we’ve done by adding greater speed, flexibility, and performance to our technology solution. The IWCO Direct 1to1℠ solution team has the primary mission of continually expanding features and functions to provide responsive innovation. The  […]

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IWCO Direct’s Plans for 2021: Enhancing Technology and Expanding Our Team

Posted December 30, 2020 by in Announcements, Direct Mail Marketing

When I joined IWCO Direct in May, I looked forward to the challenge of continuing to advance our highly effective, data-driven marketing solutions and help our clients achieve even greater marketing success. While the persistence of the COVID-19 pandemic has made pursuing this goal more challenging than any of us could have anticipated, I’m pleased to report that the IWCO Direct team has stepped up and stayed focused on powering the success of our clients’ marketing programs.

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Measuring and Improving Our Environmental Footprint

Posted September 9, 2020 by in Sustainability

The data has been collected and numbers have been crunched, and we are proud to announce the publication of our 2019 Environmental Snapshot. This annual infographic has been a one-page representation of some of the many metrics we monitor when evaluating our environmental performance over the past few years. It’s been fun for our team to look back to see how much we’ve improved and how our focus has shifted to different aspects of sustainability over time.

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Check Out Our Latest Color Management Projects

Posted September 2, 2020 by in Direct Mail Marketing

IWCO Direct’s Color Technical Support (CTS) team has had an active year continuing to sharpen our color management tools to ensure even better color fidelity for our clients’ printed products. Here are some of the latest projects that have been keeping us busy: New Calibration Method One of our biggest color management achievements this year  […]

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Enhanced Marketing Technology Drives Capability, Capacity, and Efficiency

Posted July 1, 2020 by in Strategy and Analysis

We’re always on the lookout for new marketing technology that will make us more efficient and our clients more successful. What drives our technology enhancement decisions? In most cases, capability, capacity, and cost are all major factors in the equation. Another key factor is understanding what consumers respond to and what our clients tell us  […]

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