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Data Security

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Two technical professionals examining server in server room with laptop, running diagnostics and problem-solving.

Ongoing Security Training Helps Us Stay Sharp

Posted November 22, 2019 by in Data Security

A year-end review of our data security means looking at every aspect of our program, even those that are performing well, to identify areas where we can be even better. While our Information Security team will certainly be joining in this time of reflection, it will be as part of the everyday commitment that is required to deliver effective security …

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Electrician installing security system

How Physical Security Controls Strengthen Data Security

Posted May 15, 2019 by in Data Security

People tend to think of data security as an online issue, with attempts to access important information being conducted from remote locations. Whether it’s a movie or TV show about an information heist or a news article about a data breach, such stories tend to present the culprit as a hooded scoundrel, hunched over a  […]

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Sharing Data with Marketing Partners – IWCO Direct

Three Ways Marketers Can Help Keep Their Data Secure

Posted February 19, 2019 by in Data Security

Personalized offers have become the hallmark of today’s direct marketing campaigns. But creating the highly relevant pieces that are driving response to new heights requires marketers to share customer and prospect data with their marketing partners. Those of us who are responsible for data security need to work together across the marketing supply chain to  […]

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A group of workers is looking at an iPad

What to Look for in Your IT Business Continuity Plan

Posted August 28, 2018 by in Data Security, Direct Marketing Trends

IWCO Direct has written several articles recently about the value and importance of operational business continuity (including topics from Mail-Gard, our dedicated print-to-mail recovery service), which helps us ensure that in the event of a business disruption, we’re prepared to keep the day-to-day operations of both our clients’ mailing programs and our own functioning  […]

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Data Paranoia—How Can Marketers Establish Trust in an Era of Data Privacy Concerns?

Posted August 24, 2018 by in Direct Marketing Trends

Like many other data breaches that have been flooding the news, the Facebook/Cambridge Analytica data privacy scandal sent the social media world into panic. This scandal was different from the other reports of misused consumer data (like Equifax) for two reasons: one, because of the sheer number of people affected (some reports stating as  […]

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