Protecting Data Security While Working from Home
I remember my first visit to New York City. I wanted to see and do many of the traditional touristy things, but most of all I wanted to visit the Statue of Liberty. When I was coming out of the subway and walking through Battery Park along the way to the Ferry Terminal, there were […]
Ongoing Security Training Helps Us Stay Sharp
A year-end review of our data security means looking at every aspect of our program, even those that are performing well, to identify areas where we can be even better. While our Information Security team will certainly be joining in this time of reflection, it will be as part of the everyday commitment that is required to deliver effective security …
Reinforcing our Commitment to Data Security with a SOC 2 Report
IWCO Direct takes its data security practices seriously across the board. From strict access restrictions to practical precautions, there’s no detail too small to focus on when it comes to keeping our data (and that of our clients) safe, secure, and available to only those who need it. Part of our ongoing commitment to data […]
How Physical Security Controls Strengthen Data Security
People tend to think of data security as an online issue, with attempts to access important information being conducted from remote locations. Whether it’s a movie or TV show about an information heist or a news article about a data breach, such stories tend to present the culprit as a hooded scoundrel, hunched over a […]
Don’t Be Fooled: Data Security is No Laughing Matter
With the days of falling victim to April Fools’ Day pranks largely behind me (no more notes on my back like in middle school, at least I hope), the first of April has mostly become a day for chuckling at whatever wacky jokes companies like Google, Netflix, and countless others come up with. However, some […]
How the ANA & DMA are Advocating for the Future of Direct Marketing
Some of the most important issues facing our industry are also the most difficult to monitor, as initiatives at the state level seem to spread like the flu across the country. Our trade associations do an amazing job and deserve special thanks for embracing the thankless task of keeping us informed of all the ways […]
Three Ways Marketers Can Help Keep Their Data Secure
Personalized offers have become the hallmark of today’s direct marketing campaigns. But creating the highly relevant pieces that are driving response to new heights requires marketers to share customer and prospect data with their marketing partners. Those of us who are responsible for data security need to work together across the marketing supply chain to […]
Our Data Security Secret: We’re Always Auditing
For many people, the end of the year means making plans for the holidays at home or a reminder that annual reports will soon be due at the office. Amid the usual hustle and bustle, teams at IWCO Direct are busy gearing up for the data security audits we will be conducting in the coming […]
What to Look for in Your IT Business Continuity Plan
IWCO Direct has written several articles recently about the value and importance of operational business continuity (including topics from Mail-Gard, our dedicated print-to-mail recovery service), which helps us ensure that in the event of a business disruption, we’re prepared to keep the day-to-day operations of both our clients’ mailing programs and our own functioning […]
Data Paranoia—How Can Marketers Establish Trust in an Era of Data Privacy Concerns?
Like many other data breaches that have been flooding the news, the Facebook/Cambridge Analytica data privacy scandal sent the social media world into panic. This scandal was different from the other reports of misused consumer data (like Equifax) for two reasons: one, because of the sheer number of people affected (some reports stating as […]