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3 Tips for More Engaging Mailpiece Design in 2019 – IWCO Direct

Three More Tips to Make Your Mailpiece Design More Engaging

Posted February 1, 2019 by in Creative

A few days ago, my colleague Marcus Johnson provided seven tips to make direct mail marketing copy more engaging. I think you’ll find that many of those tips cross over from copy into design, and that’s for a good reason: The effectiveness of direct mail relies heavily on how well the marketing copy and mailpiece design work together to engage the audience and prompt them to take action [...]

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Idealliance - G7 Master Colorspace - Qualified Facility

Achieving G7 Colorspace Master Qualification is Further Proof of Color Excellence

Posted December 4, 2018 by in Announcements

The heightened value marketers place on color accuracy across their marketing communications makes our announcement from earlier today very important. IWCO Direct has achieved G7 Colorspace Master Qualification for our web and sheet-fed lithographic presses, continuous and cut-sheet digital equipment, and proofing devices at all facilities. This is the most stringent level of G7 compliance  […]

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