It’s been an exciting year at IWCO Direct. Last June, we announced a $50 million strategic investment designed to accelerate our evolution as a leading strategic solutions partner―the largest single investment in the company’s 52-year history. A major portion of that investment is transforming our production platform to allow us to meet the ever-evolving needs of performance marketers.
Over the past four or five years we have been on a journey to build and improve IWCO Direct 1to1℠, our dynamic content management system powered by Messagepoint. The ability to provide our clients with the tools they need to deliver highly personalized offers across channels at “the Speed of E” is incredibly important and has been a pursuit our team has worked on tirelessly. As a result of our efforts, IWCO Direct was recently included in the prestigious Aspire Leaderboard for CCM-CXM Service Providers (free registration required).
We are excited to share that IWCO Direct received a Bronze award in the Health, Wellness & Pharmaceutical sector at the International ECHO Awards yesterday from the Association of National Advertisers (ANA) for our work on a multichannel campaign developed for our clients at Medica.
We hope you saw the exciting news we shared earlier today that Bob Rosser, director of postal affairs at IWCO Direct, has been elected as Industry Vice Chair of MTAC. Bob will serve in that role until the end of next year, at which point he will transition to Industry Chair through the end of 2023 [...]
While it’s true that we value extremely satisfied clients over awards at IWCO Direct, it’s always an honor when others recognize the hard work we put into our craft. That’s why I’m proud of today’s announcement that IWCO Direct has been honored with awards for safety and creativity [...]
Those of you who have worked directly with IWCO Direct know that “humble” is an appropriate description for our company’s attitude. We prefer to work behind the scenes to make our clients look great, rather than shine the spotlight on ourselves. But IWCO Direct has recently received a few awards that are not only worth […]
Last night was a proud moment for all 2,465 members of the IWCO Direct team. Our CEO Jim Andersen was honored as the 2018 Graphic Arts Industry Leader of the Year by Printing Industry Midwest (PIM) at their annual Star of Excellence Awards banquet. One of the attributes that makes Jim a great leader is […]