Put Customers First is the Common Thread at the ANA Masters of Data and Technology Conference
This past week, many members of our team were able to attend the 2021 ANA Masters of Data and Technology Conference. The online sessions were jam-packed with marketing and strategy executives from a wide variety of big-name brands. There was a lot of material to cover, and a lot of great takeaways. Here are some key […]
ANA Conference Reports on the Effectiveness of Direct Mail
Since the pandemic I’ve found myself enthusiastically leaving my house…to check my mailbox. I wouldn’t just glance at my mail, but really looked through and read my mail daily. Apparently I’m not the only one who did this. According to the USPS, 41% of consumers said due to the pandemic they were more excited to […]
