A Thanksgiving Message from IWCO’s CEO

Family at table with thanksgiving dinner

About the Author

Picture of Gary Masse

Gary Masse

Gary is leading IWCO initiatives to build advanced solutions that better serve our clients and drive our strategic growth by leveraging his nearly 40 years of strategic, commercial, and operational experience. Prior to IWCO, he led Stant Corporation, a world leader in the design and manufacturing of vapor management and fuel delivery systems for the automotive and heavy-duty truck industries.

Gary also served as President and CEO of Coveris, a $2.7B global plastics packaging and specialty coatings company. Earlier in his career, he worked for Danaher Corporation in several executive roles. He started his career at General Electric on the Manufacturing Management Program and progressed to roles of increasing responsibility.

Greetings from IWCO Direct!

I hope this post finds you and your families healthy and happy.

Thanksgiving is my favorite holiday because it is a national holiday celebrated by everyone in the United States. For me, Thanksgiving brings to mind family traditions, a long weekend to gear up for the holiday season, football games, parades, and shopping. But most importantly, Thanksgiving is a day devoted to saying thank you and expressing gratitude.

To Our Clients:

You are the reason IWCO Direct exists. My team and I are grateful you entrust us with your valuable brands. We consider ourselves an extension of our clients’ marketing teams, and we work hard to deliver industry-leading solutions to you. Many see us as their trusted friend in business who can be relied upon for honest and helpful solutions with data analysis, creative services, technology, postal management, and mail production, and I thank you for your partnership and trust in us at IWCO Direct.

To Our Supply Chain Partners:

I enjoyed meeting you throughout the year, especially at the Supplier Summit in October when we had a fun evening on beautiful Lake Minnetonka. You are truly a partner to IWCO Direct, and I appreciate the dedication and support you have given, especially in these unprecedented economic times. Thank you for your support as we implement our strategic growth plans over the next few years.

To Our IWCO Direct Associates:

I’m thankful to lead a strong and thriving company. IWCO Direct has been in business for 53 years because of the commitment, hard work, creativity, and drive of our team. It’s a pleasure to work with each of you every day in providing solutions to our clients, opportunities for our employees, and support to our communities. Thank you for all you do.

My leadership team and I wish you the best of health and happiness as we enter the Thanksgiving holiday and beyond.

Have a safe and happy Thanksgiving!


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