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Technology-based 1:1 Communications Management Solutions for Your Marketing Program
Every facet of your marketing effort should be adding impact, including technology that enables unmatched dynamic sophistication. Today’s complex direct marketing campaigns include dynamic variable content and multiple control and test communications, all of which demands unrelenting precision.
One adjustment to a business rule can require numerous changes throughout the production process. To keep everything in alignment, we’ve streamlined our tailored workflow processes with innovative and automated marketing solutions that add value through streamlined partnership.
TECHImpact℠ – a comprehensive set of marketing technology applications with its core customer communication management solution powered by Messagepoint – is our configurable application that enables business users and marketers to create and manage personalized, targeted communications across channels. Thus minimizing the need for complex composition development and IT resources.