2020 Year-End Postal Issues Update
As one of the most challenging years in recent memory draws to a close, we wanted our final postal issues update of the year to reflect on what has been a bumpy year for the U.S. Postal Service and take a look at what may be ahead in the coming year.
Postal Service Announces 2021 Postage Rates and Promotions
The postal team at IWCO Direct has been fielding lots of questions about what’s happening with the U.S. Postal Service. As we discuss below, the Postal Service continues to deliver for the American public despite the challenges we all have been facing this year. One of the most frequent questions we receive in the fall […]
Direct Mail Advice for Marketers Planning Fall Mailings
On Wednesday, we took a high-level look at concerns about operational changes that are happening at the U.S. Postal Service and have been a prominent part of recent news cycles. Today, we’re offering direct mail advice to marketers on what they need to understand about working with the Postal Service while planning their fall direct […]
The Postal Service Will be Here Tomorrow – Despite What You’ve Seen in the Media
The U.S. Postal Service has been the trending story in the news cycle for the last few weeks, raising questions about a variety of Postal Service issues including mail delivery, operational changes, removal of equipment, and USPS finances. As a result, marketers are asking questions about what to expect in the coming weeks and months, […]
Earn a Postage Discount While Enhancing Your Marketing Campaign with Informed Delivery
In a little more than a month, the Postal Service’s Informed Delivery mailing promotion will give marketers the opportunity to earn a two percent postage discount while expanding the reach of their direct mail campaigns. Informed Delivery is a USPS product that seamlessly links your mailpiece to digital experiences. It works by sending subscribers an […]
Advice for the New Postmaster General
On Monday, Louis DeJoy became the 75th Postmaster General (PMG), succeeding Megan Brennan. We thank Ms. Brennan for her leadership and many years of service to the broader postal community as she makes her transition into a well-deserved retirement. Mr. DeJoy is the first PMG in nearly 20 years to come from outside the […]
Optimism for the U.S. Postal Service in the Age of COVID-19
If you’ve been paying attention to postal headlines in the past week or two, no one would blame you for thinking the U.S. Postal Service is on life support. Many customers and business partners have been asking us about the health and well-being of the Postal Service. (Even my millennial colleagues are reporting seeing the […]
Postage Rates and Promotions Come Into Focus for 2020 Budget Planning
It’s that time of year when the budgeting process shifts into high gear, and mailers start asking about what may change in the coming year’s postage rates. The 2020 rate proposal, filed with the Postal Regulatory Commission (PRC) last week, was mostly in line with what letter mailers had expected […]
Congratulating Bob Rosser on MTAC Industry Vice Chair Election
We hope you saw the exciting news we shared earlier today that Bob Rosser, director of postal affairs at IWCO Direct, has been elected as Industry Vice Chair of MTAC. Bob will serve in that role until the end of next year, at which point he will transition to Industry Chair through the end of 2023 [...]
Fall 2019 Could Be a Busy Time for Postal Policy Wonks
“Hurry up and wait” has been the theme for those of us engaged with the U.S. Postal Service this summer. While we have moved forward on a few fronts, we continue to wait for resolution on others. Let’s dig into our 2019 postal updates […]