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Our Employees Are Making a Difference for Our Industry and Communities
One of the important ways IWCO Direct contributes to the good of our company and clients is encouraging employees to take leadership roles within organizations that advocate for our communities and the direct marketing industry. That’s why we were pleased to announce earlier today that Kurt Ruppel, our director of postal policy and marketing communications, […]
With &THEN 2018, It Looks Like DMA Could Finally Be Turning a Corner
Yet another &THEN conference is in the books. We were all curious what this year’s show would bring with the ANA and DMA joining forces. Their mission: growth in data, analytics, and data-driven marketing by connecting marketing solutions and service providers to help marketers improve their decision making and grow their brands. After 17 […]
Don’t Miss the New Print-Centric Session Track at &THEN 2018 (We Sure Won’t)
As I sat down to write this post, I was reminded of last year’s &THEN weather forecast. All registered attendees were anxiously watching a storm named Nate and airline travel advisories to determine if they would be able to get to New Orleans. Hurricanes aren’t in the forecast for this year’s &THEN location, Las Vegas, […]
A Push for Innovation at the 2018 Supplier Summit
Earlier this month, we were pleased to host 88 attendees at our Chanhassen campus for the IWCO Direct Supplier Summit, continuing a tradition that began in 2000. Mary Hyland, vice president of business services, welcomed our guests and reminded them that we believe an important aspect of delivering superior service to our clients is creating […]
How We’re Streamlining Front-End Processes to Enhance Customer Experience
Followers of SpeakingDIRECT may recall my post from April detailing the changes we were testing and implementing on our front-end workflows. The project focused on where we could improve internally to increase efficiency to help enhance the customer experience. Our goal was to see where we could simplify processes, reduce queues, and enhance quality […]
