Announcements
Blog Category
IWCO Direct Presents Live at NPF “Direct Mail: The Key to Marketing Success”
Wow! Who would have thought when the postal community gathered in May 2019 for the National Postal Forum (NPF) in Indianapolis that it would be three long years before our community could get together in-person again? That’s why this admitted “postal geek” is so eager to reconnect with his mailing industry friends at this year’s National Postal Forum at the Phoenix Convention Center, where the theme will be “Facing the Future. Together.”
APTech Sponsored Amplify Show Coming to Minneapolis
During my more than 30 years in the print industry, I have seen direct mail as a media form constantly evolve and change. You must adapt and grow with the advances in technology, or be left out in the cold (and I am not just saying that as a resident of Minnesota.) As a board member of the Association for Print Technology (APTech), and VP of Operations at IWCO Direct, I feel it is important to share information on the new technology, latest trends, and events in the print industry with our valued clients.
IWCO Direct’s Employee Engagement Committees Build Connections and Encourage Teamwork that Leads to Award-Winning Performance
With more than 1,500 employees who work on three campuses plus remote offices, how do you keep your team engaged, dedicated to excellence, and excited to work each day? At IWCO Direct, the answer is our employee engagement committees. Employee Engagement Committees Create Connections in a Pandemic Environment When I rejoined IWCO Direct after more […]
IWCO Direct Wins Gold Mailbox ECHO Award
For the second year in a row, the IWCO Direct Marketing Creative Services team has been honored at the International ECHO Awards sponsored by the Association of National Advertisers (ANA). We are proud that the extraordinary success for our healthcare client has been recognized with the 2022 USPS Gold Mailbox Award. It is further proof […]
Our 53 Year Legacy is Only the Beginning: Our Plans for 2022 and Beyond
Happy Birthday to IWCO! 53 years is no small feat, and after spending just a few weeks here, I can say our legacy is built on the knowledge of the experts who make up our team. As the new CEO of this great company, I’d like to thank all my new colleagues for their warm […]
Happy Holidays from IWCO Direct
It’s been an extraordinarily busy year at IWCO Direct, and we have a lot to be thankful for. This time of year, we’re always reminded of how remarkably proud and appreciative we are of our employees’ spirit of giving back throughout the year. At Thanksgiving, we held food drives to support local food banks near […]
Grateful for Friends, Family, and Business Partners
All of us have dealt with some very challenging times over the last 18 months or so. Change has not just been a major topic, but a necessity for many in our personal and professional lives. What these trying times have also shown, however, is one thing that doesn’t change is the need for gratitude. […]
Employee Engagement Is More Important Now Than Ever
We all can agree that the pandemic has driven more than the average amount of life changes. Over the past 18 months, we’ve had to adapt how we work and play a number of times. Frankly, it’s exhausting, and there’s a reason. Lacking “Surge Capacity” Results in Change Fatigue According to author Ann Masten, […]
IWCO Direct Included in Coveted Aspire Leaderboard for Service Providers
Over the past four or five years we have been on a journey to build and improve IWCO Direct 1to1℠, our dynamic content management system powered by Messagepoint. The ability to provide our clients with the tools they need to deliver highly personalized offers across channels at “the Speed of E” is incredibly important and has been a pursuit our team has worked on tirelessly. As a result of our efforts, IWCO Direct was recently included in the prestigious Aspire Leaderboard for CCM-CXM Service Providers (free registration required).
Adaptive Spirit Event Highlights Accessibility
A few of my IWCO Direct colleagues and I had the opportunity to attend (virtually and in-person) the Adaptive Spirit 25th annual conference (AS2021) held on April 7 and 8. The event focuses on building business relationships and effective networking practices in the telecommunications industry, while generating a large portion of the operating funds […]
