Articles by James Gartrell
Blog Archive
4 Keys to Building Stronger Customer Relationships
While yesterday likely meant flowers, chocolates and romance for love birds across the world, we celebrated Valentine’s Day by reflecting on the keys to building stronger relationships with our clients. Making substantial contributions to our customers’ success by minimizing risk, optimizing quality and maximizing value isn’t a one-day affair. It’s an ongoing commitment with four […]
Spotlight on Customer Service
Can customer service transform direct marketing? We asked ourselves the same question more than two years ago and decided, unequivocally, the answer is “yes.” Ever since, we have been committed to continually refining and improving our customer service to deliver direct marketing like no one else. Outstanding customer service starts by consistently exceeding expectations. Our […]
These Direct Marketing Resources Have a Secret Admirer
In case you’re the forgetful type, Valentine’s Day is next Tuesday. While we certainly hope you find SpeakingDirect to be a valuable resource on direct marketing trends and topics, in the spirit of the holiday we wanted to share some love for a few of the resources we admire most. Of course, the United States […]
Think Outside the Inbox To Engage Millennials
Millennials are those Gen Yers who range in age from teens to approaching 30 and often have Baby Boomers for parents. This is the generation that grew up opening their inboxes more often than their mailboxes. While it may seem counterintuitive for marketers to turn to direct mail to reach them, this large group of […]
