Articles by Jim Andersen Blog Archive A Great Year for Direct Mail info Posted December 21, 2011 by Jim Andersen in Announcements There are many signs that direct mail experienced a bit of a comeback after the tough economy of the past few years. Nearly every report we’ve seen in recent months indicates there’s a growing appreciation for the channel among marketers and consumers alike. It’s hard to believe we’re already wrapping a bow around 2011, but […] + Read More IWCO Direct Enhances Capacity and Flexibility Through Purchase of DGI Services Assets info Posted December 5, 2011 by Jim Andersen in Announcements Today IWCO Direct closed on the purchase of a portion of the assets of DGI Services, LLC, a fully integrated direct marketing services provider. This transaction presents a unique opportunity for us to serve the immediate needs of DGI’s existing customer base, and we extend a warm welcome to them. IWCO Direct will transition […] + Read More New Executive Management Roles Will Drive Growth info Posted August 24, 2011 by Jim Andersen in Announcements On Monday I had the pleasure of announcing to our staff that Joseph Morrison will take on the expanded role of and that Pat Deck has been named Chief Marketing Officer. Both of these gentlemen have made great contributions to our company and I’m confident their expanded roles will help drive future growth for IWCO […] + Read More Océ Installation Delivers Innovation for Our Customers info Posted August 10, 2011 by Jim Andersen in Announcements Last week we announced our commitment to being the first company in the United States to install the Océ ColorStream® 3500 at our Chanhassen facility later next month. Both our employees and customers are excited to get this high-speed, high-volume digital color press installed and running. There are numerous reasons we made this strategic investment: […] + Read More Supplier Summit Showcases Effectiveness of Direct Mail info Posted July 6, 2011 by Jim Andersen in Direct Marketing Trends Last week marked our 11th annual Supplier Summit at our headquarters in Chanhassen, MN. This is an annual event where we update our supply partners on the prior year results and the new strategies IWCO Direct will deploy to better serve our customers moving forward. We focus on the role our suppliers can play […] + Read More One Year After Our Acquisition info Posted March 23, 2011 by Jim Andersen in Announcements Next week marks the one year anniversary of bringing the U.S. operations of Transcontinental Direct into IWCO Direct. Our key objective with this deal was to create a national footprint that would advance our postal strategy by supporting a robust total package offering across the county. This approach allows us to get our customers’ direct […] + Read More Being Aggressive on Digital Color info Posted February 24, 2011 by Jim Andersen in Direct Mail Tips This morning we announced that we’ve bolstered our digital color printing capabilities with the installation of a Xerox iGen4™ at our Chanhassen facility. This installation continues the growth of our platform-wide digital print capability and capacity. The iGen4 also provides even greater color consistency than our current iGen3™ digital presses in Chanhassen and Warminster, and […] + Read More Happy Holidays from IWCO Direct info Posted December 22, 2010 by Jim Andersen in Announcements Happy Holidays from all of us at IWCO Direct! Last week we received an early gift in our holiday stocking when IWCO Direct was ranked the largest direct mail printer in North America by Printing Impressions magazine. This was the culmination of our focused efforts over the past decade to provide direct marketing like […] + Read More Happy Thanksgiving from IWCO Direct info Posted November 24, 2010 by Jim Andersen in Announcements With the spirit of this time honored tradition in mind, we want to share a few things that we’re especially thankful for this year: The continued trust of our customers; The outstanding effort of our employees and business partners to make our acquisition of the U.S. operations of Transcontinental Direct such a success; Our new […] + Read More Commingling Equipment Installation Helps Ease Postage Costs info Posted October 13, 2010 by Jim Andersen in Announcements This week we announced the installation of three Siemens Paramount® Delivery-point Bar Code Sorters at our facility in Hamburg, Pa. This installation provides a common production platform across our national footprint and allows our customers to leverage our volume and industry-leading postal strategy to maximize their postage savings. With this installation we will have […] + Read More Pages: First Page1234567Last PageLoad More Articles
A Great Year for Direct Mail info Posted December 21, 2011 by Jim Andersen in Announcements There are many signs that direct mail experienced a bit of a comeback after the tough economy of the past few years. Nearly every report we’ve seen in recent months indicates there’s a growing appreciation for the channel among marketers and consumers alike. It’s hard to believe we’re already wrapping a bow around 2011, but […] + Read More
IWCO Direct Enhances Capacity and Flexibility Through Purchase of DGI Services Assets info Posted December 5, 2011 by Jim Andersen in Announcements Today IWCO Direct closed on the purchase of a portion of the assets of DGI Services, LLC, a fully integrated direct marketing services provider. This transaction presents a unique opportunity for us to serve the immediate needs of DGI’s existing customer base, and we extend a warm welcome to them. IWCO Direct will transition […] + Read More
New Executive Management Roles Will Drive Growth info Posted August 24, 2011 by Jim Andersen in Announcements On Monday I had the pleasure of announcing to our staff that Joseph Morrison will take on the expanded role of and that Pat Deck has been named Chief Marketing Officer. Both of these gentlemen have made great contributions to our company and I’m confident their expanded roles will help drive future growth for IWCO […] + Read More
Océ Installation Delivers Innovation for Our Customers info Posted August 10, 2011 by Jim Andersen in Announcements Last week we announced our commitment to being the first company in the United States to install the Océ ColorStream® 3500 at our Chanhassen facility later next month. Both our employees and customers are excited to get this high-speed, high-volume digital color press installed and running. There are numerous reasons we made this strategic investment: […] + Read More
Supplier Summit Showcases Effectiveness of Direct Mail info Posted July 6, 2011 by Jim Andersen in Direct Marketing Trends Last week marked our 11th annual Supplier Summit at our headquarters in Chanhassen, MN. This is an annual event where we update our supply partners on the prior year results and the new strategies IWCO Direct will deploy to better serve our customers moving forward. We focus on the role our suppliers can play […] + Read More
One Year After Our Acquisition info Posted March 23, 2011 by Jim Andersen in Announcements Next week marks the one year anniversary of bringing the U.S. operations of Transcontinental Direct into IWCO Direct. Our key objective with this deal was to create a national footprint that would advance our postal strategy by supporting a robust total package offering across the county. This approach allows us to get our customers’ direct […] + Read More
Being Aggressive on Digital Color info Posted February 24, 2011 by Jim Andersen in Direct Mail Tips This morning we announced that we’ve bolstered our digital color printing capabilities with the installation of a Xerox iGen4™ at our Chanhassen facility. This installation continues the growth of our platform-wide digital print capability and capacity. The iGen4 also provides even greater color consistency than our current iGen3™ digital presses in Chanhassen and Warminster, and […] + Read More
Happy Holidays from IWCO Direct info Posted December 22, 2010 by Jim Andersen in Announcements Happy Holidays from all of us at IWCO Direct! Last week we received an early gift in our holiday stocking when IWCO Direct was ranked the largest direct mail printer in North America by Printing Impressions magazine. This was the culmination of our focused efforts over the past decade to provide direct marketing like […] + Read More
Happy Thanksgiving from IWCO Direct info Posted November 24, 2010 by Jim Andersen in Announcements With the spirit of this time honored tradition in mind, we want to share a few things that we’re especially thankful for this year: The continued trust of our customers; The outstanding effort of our employees and business partners to make our acquisition of the U.S. operations of Transcontinental Direct such a success; Our new […] + Read More
Commingling Equipment Installation Helps Ease Postage Costs info Posted October 13, 2010 by Jim Andersen in Announcements This week we announced the installation of three Siemens Paramount® Delivery-point Bar Code Sorters at our facility in Hamburg, Pa. This installation provides a common production platform across our national footprint and allows our customers to leverage our volume and industry-leading postal strategy to maximize their postage savings. With this installation we will have […] + Read More
