We’re Looking Forward to thINK 2017—Here’s Why You Should Be, Too
It’s almost that time again—in just seven short weeks we will be kicking off thINK 2017. The planning has been fun and we’re excited to make this our best conference yet. What is thINK? It’s an inkjet user community focused on industry education and advancement of inkjet printing technology. The community is comprised of […]
Our Postal Experts Are Making Informed Connections Across the Postal Industry
The 2017 National Postal Forum (NPF) opened in the heart of the Inner Harbor in Baltimore on Sunday. I’ve been to NPF countless times in my career but wasn’t able to attend this year. Like the Inkjet Summit I wrote about a few weeks ago, NPF is a gathering of the best and the […]
Fifth Inkjet Summit Provided Opportunities to Share Continuing Advances in Inkjet Technology
The fifth annual installment of the Inkjet Summit recently took place in Ponte Vedra, Florida. I have been lucky enough to attend all five Summits, and once again, it did not disappoint. Each year, approximately 100 printing company owners and senior-level operations and sales executives attend this invitation-only event. The Inkjet Summit is a one-of-a-kind […]
With the Latest in Color Digital Printing, Your Imagination is the Limit
In addition to my birthday and my anniversary, I can count on one thing happening once every 12 months or so: Color digital printing will have completely changed over the course of a single year. Every major manufacturer is releasing innovative new products across the printing industry, including sheet-cut, continuous, books, and packaging. It would […]
How IWCO Direct 1to1 Dynamic Content Management Can Power your Marketing—Part 2
Last week we discussed how IWCO Direct 1to1, powered by Messagepoint, provides a platform to efficiently manage your marketing campaigns. The platform is driven by three simple principles: expand control, reduce dependency, and enhance reusability. This approach can yield meaningful savings through cost reduction. IWCO Direct 1to1 Drives Multichannel Success One of our customers […]
How IWCO Direct 1to1 Dynamic Content Management Can Power your Marketing
While the use of dynamic content has the ability to make multichannel marketing campaigns exponentially more successful, it can also make the management and quality assurance process infinitely more complicated. With that in mind, we wanted to explain how IWCO Direct 1to1, our dynamic content management platform powered by Messagepoint, simplifies the process and can […]
thINK 2016 is Just Around the Corner
For those of you who haven’t heard, I was named the conference chair for the 2016 thINK Conference that starts in just over a week in Boca Raton, FL. Since my last update in July, we have been hard at work wrapping up the final details to make this a really strong, interactive networking […]
Getting Ready for the 2016 thINK Conference
What happens when you bring together high-speed production print leaders that represent the fast-growing $3.5B inkjet market with peers, industry leaders and end-to-end print solution partners? You get the 2016 thINK Conference – a powerful community that connects, collaborates and inspires. thINK is an independent community of Canon Solutions America production print customers, solution partners […]
All Eyes on Inkjet Technology During the 2016 Inkjet Summit
Inkjet technology is an important part of IWCO Direct’s advanced production platform. It allows us to design, create and customize highly personalized direct mail campaigns for our clients, so we make a point of attending the annual Inkjet Summit to keep up-to-date with the latest tech, products and conversations that impact the industry. The 2016 […]
Update on Inkjet Technology
Next month I will be attending the Inkjet Summit to connect with my peers to discuss the latest inkjet technology software and solutions and how these advances will enrich our clients’ marketing strategies. In the meantime, we have several exciting updates to our color digital platform currently underway. With digital inkjet technology transforming our industry […]