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Articles by Ashley Leone

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My Favorite Grammar Resources for Marketing Copy

My Favorite Grammar Resources

Posted December 11, 2018 by in Creative

It happens more often than I’d like to admit—someone comes to me with a grammar question, and I think I know what the answer is, but I’m not completely sure. Or I know the answer but couldn’t tell you what grammar rule I’m using to reach that conclusion. In my mind, “not completely sure” or  […]

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Dear Client Book Review – IWCO Direct

The Many Reasons We’re Passing Around Copies of Bonnie Siegler’s Dear Client

Posted October 3, 2018 by in Creative

Bonnie Siegler’s Dear Client is a type of self-help book that teaches non-creative folk how to better interact with creative professionals for a more seamless, productive, and cost-efficient work experience (or, as the front cover says, Dear Client, This Book Will Teach You How To Get What You Want From Creative People. Sincerely, Bonnie Siegler  […]

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