Articles by Ashley Leone
Blog Archive
Who Cares About the Oxford Comma? We Do!
It’s the little things in life that bring real joy. A cool drink on a hot day, a favorite song on the radio, a well-placed Oxford comma. Ah, yes, the Oxford comma: grammar’s hot-button issue (you may be shocked to hear that grammatists have tempers, but oh boy—the Oxford comma gets us going) [...]
Xennials Explained: When is a Millennial Not a Millennial?
The problems millennials have created have been a point of conversation more than once around the Saturday coffee table (a time-honored Leone tradition). My two oldest siblings are staunch believers that millennials ruin just about everything (though, they add, it’s not always their fault). When I point out they are millennials—Pew Research lists millennials […]
3 Times You Can Break the Grammar Rules in Your Marketing Copy
Grammar is nit-picky and tricky, and it’s constantly evolving with our culture and turning hard-and-fast rules into bendable guidelines. Yes, there are still rules, but they can be a bit obscure or not entirely enforced in colloquial speaking, so we can run into situations in which following proper grammar rules makes writing sound overly formal […]
My Niece Just Sent Her First Piece of Mail. Here’s Why It Mattered.
“What’s this?” my niece Vivian asks. She’s rummaging through my desk on a Saturday afternoon in early January because “Mommy is napping,” and at four years old, Viv insists she’s too old for naps. (I don’t bother to point out that Mommy is much older than four and is napping—we’ve been down that road before, […]
Don’t Play On Generational Stereotypes to Reach Millennials
There’s been a lot of hubbub about how to best market to millennials, which makes sense—the millennial population adds up to more than 70 million, and makes up about 35% of the U.S. workforce, according to the Pew Research Center. Now that those born between 1980 and 1999 are in the workforce, millennials have […]
