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No Matter How Horrible, Print Recovery Providers Should Let You Define a Disaster – IWCO Direct

No Horrors Here! Mail-Gard Clients Define What a Disaster Is

Michael Henry

If you believe in this stuff… Legend has it that the veil between the world of the living and the spirit world is at its thinnest on Halloween, allowing for all types of ghosts, ghouls, and goblins to invade our streets and homes on October 31. Those of us in the BC/DR world know that Mother Nature can be the biggest monster of all, and she’s around 365 days of the year! Worrying about your critical print recovery in the event of a disaster may seem like a nightmare, and when you add in the complications that can be caused by human nature in the form of absenteeism or equipment failure, you may have a sleepless night or two wondering if your print-to-mail disaster recovery plan has a gap in it. Well—have no fear!

Mail-Gard’s business purpose is simple, and it’s different than any other disaster recovery vendor in the industry. We’re here to provide print and mail recovery support to our clients when they need us. There’s no waiting period and no conditions to be met before asking for print recovery assistance…we’re ready to go when you call.

Not too long ago, a prospective client contacted us and asked an unexpected question, “What does Mail-Gard consider to be a disaster?” The question was surprising to us because we would never presume to decide what constitutes a disaster for another company. But many companies who claim to do print recovery place conditions on what they consider a disaster, and finding out your issue doesn’t qualify can feel like a really mean trick when you need help the most.

Our answer was that “any circumstance that causes an interruption to the delivery of your critical business mail and can affect your revenue can be disastrous to your company’s solvency.” Whether the business disruption is due to a hurricane, a burst pipe flooding the plant floor, or even a scheduled equipment replacement, the effect is the same—a delay in print and mail production that could have a big, financial impact. Industry regulations, penalties, and SLAs can vary greatly, and our clients always know best when they need our help, not the other way around.

Be Sure to Ask These Questions of Any Print Recovery Vendor

If you’re shopping for a print-to-mail recovery solution, or even if you already have a DR solution in place, you should be asking the DR vendor the following questions about their business continuity services:

  • What percentage of your business is dedicated to print and mail recovery?

Mail-Gard’s answer: 100%. Print recovery is all we do.

  • Is there a waiting period before being able to declare a disaster?

Mail-Gard’s answer: Absolutely not. We realize that when your print operations are on the line, time is always of the essence.

  • Are there any conditions to be met to qualify for disaster recovery assistance?

Mail-Gard’s answer: No. With a recovery plan in place, our clients decide what a “disaster” means to them—and we’re on hand to address it, 24/7.

  • How many disaster declarations has your company assisted with?

Mail-Gard’s answer: 16 to date.

  • What is your print recovery success rate?

Mail-Gard’s answer: We have successfully recovered 100% of the declarations we’ve received.

If your DR vendor doesn’t make your print recovery a priority, then you’re right to be scared! Mail-Gard’s unique ability to offer unconditional print and mail recovery assistance on demand could provide relief from your business nightmare. Let us show you how we can help!

Happy Halloween!

link https://www.iwco.com/blog/2018/10/31/print-recovery-defining-disaster/
Michael Henry

Author

Michael Henry

Vice President of Mail-Gard with 30 years of experience in direct mail. Specializes in leading and directing operations teams by simplifying, staying focused, and being relentless. Proud to be part of an organization that cares about its people. Longtime Philadelphia Eagles season ticket holder who also loves the Phillies and Flyers, being near the water, and coaching his kids’ sports activities.

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