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Natural Disasters Had Everyone Rethinking Their Disaster Recovery Plans at DRJ Fall World

Michael Henry

Just as Mail-Gard is an essential component of business recovery solutions, DRJ Fall World helps ensure Mail-Gard’s commitment to staying current in the business continuity and disaster recovery industry. This year’s conference theme, “Global Solutions for True Resiliency,” gave us the opportunity to both gain and share insight into the industry from many different angles.

With this year’s event coming hot on the heels of several large-scale hurricanes, natural disasters were definitely main topics of conversation. In the wake of these tragedies, we spoke with a number of people who, being new to the BC/DR industry, wanted to beef up their disaster recovery plans—fast.

The Weather Was On Everyone’s Mind at DRJ Fall World

Several Mail-Gard clients were impacted by Harvey and Irma, and we were able to share their real-time declaration experiences with DRJ Fall World attendees to emphasize the true value of a well-designed and implemented disaster recovery plan. If you’ve read my past blogs, you know how important it is to have a solid disaster recovery plan in place; one that accounts for a wide range of scenarios while solidifying all the moving parts of an operation shutdown.

For example, one of our clients, an energy provider, signaled to us that they needed to declare for recovery during Hurricane Harvey not because of building damage or power failure, but because their staff was unable to get to the production site due to massive street flooding. A coordinated effort was managed, and arrangement for materials and production was set into motion immediately. Our Warminster, PA location started producing the critical contracted work for this client with mail delivery the next day.

New Tech for Staying “Ahead of the Storm”

The event was packed with things that drew our attention. One of the technologies that Mail-Gard is exploring is real-time weather-mapping software. With this new tool, it’s possible to track storms that could threaten our clients’ operations so we can all stay “ahead of the storm.”

While we’re always looking for new ways to strengthen our services, Mail-Gard’s greatest asset will always be our decades of actual disaster recovery experience. We have been successfully responding to declarations for 22 years, and we build that knowledge into every recovery solution.

Remember: Data Security is Just Part of Your Disaster Recovery Plan

This year’s DRJ Fall World hosted many representatives of the IT and data security fields. While digital information security is an important concern in the world of business continuity, it’s far from the only one. In fact, the issue we heard over and over from attendees was that their disaster plan only focused on data security.

A common refrain was that most companies’ print and mail production was either “someone else’s problem” or wasn’t addressed at all by their business continuity plan. Hurricane season was a scary reminder that they weren’t quite as prepared for disaster as they thought. This was where we got to detail our unique role in the BC/DR industry: Mail-Gard picks up where the data leaves off to complete the client’s recovery cycle by getting critical mail out the door.

Building on Years of Disaster Recovery Expertise with Every Declaration

The urgency of having a successful Disaster Recovery plan in place ramps up with every weather event. There can be a sense of helplessness watching these increasingly frequent major storms wreak havoc on businesses, communities, and lives. But what we can control is our readiness to assist when our clients need us most. The key to Mail-Gard’s success is that we’re proactive, not just reactive, when dealing with client declarations because we put an emphasis on learning from every declaration.

If your disaster recovery plan doesn’t address a way to get your critical communications directly into the hands of your customers, then Mail-Gard could be the solution. Get in touch with us today to make sure your programs are ready for the unknown.

link https://www.iwco.com/blog/2017/09/29/natural-disaster-recovery-drj-fall-world-2017/
Michael Henry

Author

Michael Henry

Vice President of Mail-Gard with 30 years of experience in direct mail. Specializes in leading and directing operations teams by simplifying, staying focused and being relentless. Proud to be part of an organization that cares about its people. Longtime Philadelphia Eagles season ticket holder who also loves the Phillies and Flyers, being near the water, and coaching his kids’ sports activities.

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