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Giving 110% for Twin Cities United Way Campaign

Ashley Leone

As someone who studied English, I’m not the least bit ashamed to say math isn’t my strong suit. However, even someone with my rudimentary math skills knows that giving 110% means going above and beyond. And giving 110% is exactly what our Chanhassen campus did for the Greater Twin Cities United Way campaign.

IWCO Direct has been a large supporter of United Way in many of our communities for more than 15 years. With fundraising events ranging from cookouts to school supply drives, our employees have always stepped up to the plate. The effort and generosity demonstrated for United Way’s remarkable organization has always been at 100%.

For their 2014 Campaign, the Greater Twin Cities United Way has called on its business partners to increase their overall campaign donations by 10% or more. As a thank-you, United Way will feature those who donate 110% in a prominently placed ad in the Minneapolis/St. Paul Business Journal. The businesses will also be highlighted online and a special recognition will be given at the Campaign Victory Celebration in early 2015.

I am pleased to say that our Chanhassen Campus met this goal. We raised our fundraising total from last year by 10% and were able to give United Way the 110% they asked for. I contribute much of the success of this endeavor to our 2014 summer interns, who were responsible for the Chanhassen United Way campaign this summer.

You may remember us covering four United Way barbeques earlier this year with a photo of one of the braver interns dressed as a hot dog. That image alone shows how dedicated the interns were to the success of the fundraiser; dressing up as a hot dog to generate contributions demonstrates a commitment that is almost beyond comprehension.

In addition to superb marketing, the interns organized raffles, supervised games, prepared food and made their enthusiasm contagious to all employees. As a former IWCO Direct intern, I am proud of their success and very thankful the hot dog suit didn’t come my way during my internship. When the Minneapolis/St. Paul Business Journal is released with our company logo on the United Way page, I hope our interns realize the barbeques they planned and executed were not just a successful event planning and management exercise, but a fantastic community contribution.

Congratulations to the Chanhassen summer interns and all IWCO Direct employees who went above and beyond to give 110% to United Way.

link https://www.iwco.com/blog/2014/12/02/chanhassen-united-way-campaign/
Ashley Leone


Ashley Leone

Marketing and Corporate Communications Coordinator at IWCO Direct and graduate of Concordia College. Known for saying “teamwork makes the dream work” and being a bit of a perfectionist. Loves being around her quirky coworkers every day at IWCO Direct. Former sorority president who enjoys baking, shark movies, and Diet Coke.

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