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A Good Partner with Great People: How King Solutions is “MaKING a Difference”

Pat Deck

As the saying goes, “Customer is King.” At IWCO Direct, we subscribe to that philosophy too. Not only do we aim to provide an excellent experience for our customers, but as customers, we like to be given the royal treatment too. Our partner, King Solutions, does just that. But as pleased as we are with the services they provide us, what we really love about King Solutions is their commitment to keeping humanity and compassion a part of their business.

King Solutions was founded in 1989 as a values-based organization committed to a customer-focused approach. This transportation-logistics firm in Dayton, Minn., has set a standard of service for partners and competitors alike when it comes to employees, customers and community. In the past few years, the company has produced betterment initiatives such as “WorKING Healthy,” an employee health program, “ThinKING Green,” an environmental awareness and emissions-reduction program and “MaKING a Difference,” a volunteer program set to inspire employees and enrich lives.

Since March 2012, King Solutions’ employees have had the opportunity every month to volunteer with partners like the Minnesota Ovarian Cancer Alliance (MOCA), Teen Challenge and United Way during on-the-clock work hours. Events include cleaning up King Solutions’ adopted highway (the immaculate Highway 65), landscaping at a teen treatment center and stocking an emergency food shelf. Collection drives are also often held for clothes, toys, books, food and more.

“We want to make a difference, not just make money,” says Director of Marketing Lindsey Patterson. In honor of that ideal, many of the conference rooms at King Solutions are named after charities as a humbling reminder that King Solutions’ success is the charity’s success too.

Now, as Human Resource Manager Jenni Morine puts it, giving back is “built into the culture.” She adds that the reason this commitment to service works is because it “comes from the top.”

Founder and CEO of King Solutions, Mike Patterson, sets the example for his employees by being unrelentingly devoted to his philanthropic ventures. One such charity is MOCA, a nonprofit organization that ranks as one of the nation’s top fundraisers for ovarian cancer research and education.

Patterson has been a 15-year partner of this 22-year-old organization’s golf tournament ever since he learned of a client’s wife’s battle with ovarian cancer and her involvement with MOCA. Every year Patterson is joined by a King Solutions team and plays in the Molly Cade Golf Scramble. Patterson often takes customers and suppliers as guests to the tournament and gala as a way of mixing business with nonprofit pleasure.

To take his support to the next level, Patterson drives a teal 2002 Thunderbird and sports some of the most stylish custom-made teal knickers and golf shoes as an oh-so-subtle wink to MOCA’s color. “I couldn’t live without teal,” says Patterson.


But Patterson’s passion isn’t driven by fashion, “Bottom line, [it’s about] being a solid community citizen. People often have the heart to help, but don’t know where to start. We’re helping our own staff plug in by making options available. We want them to feel gratification in doing something that makes their life more meaningful—helping others.”

Good luck to Mike and the King Solutions team at the MOCA golf tournament—they’ll need it when they’re up against the IWCO Direct team! To find out how you can tee-off in teal, or to learn more about MOCA’s efforts, visit www.mnorvarian.org.

You can also follow King Solutions on Facebook and Twitter to learn how you can contribute to the “MaKING a Difference” program.

link https://www.iwco.com/blog/2013/07/19/customer-experience-case-study/
Pat Deck


Pat Deck

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