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Direct Mail Marketing Blog - SpeakingDIRECT

Enabling a ‘BetterU’: IWCO Direct Adds Novu to Health and Wellness Program

Posted by Bev Lohs
May 17

Our “BetterU” health and wellness program has been an important (and sometimes life-changing) resource for our employees. In fact, Ged Maguire, Director of Scheduling/QA, shared his eye-opening lifestyle transformation through the “BetterU” program in this recent [...]

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Three Commonly Asked Questions (with Answers) Surrounding Full-Service IMb

Posted by Kurt Ruppel
May 15

There have been many questions within the mailing community regarding Full-Service Intelligent Mail. Since January 2013, some form of Intelligent Mail barcode (IMb) – either Basic or Full-Service – has been mandatory. It has been notoriously [...]

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Xplor Webinar Recap: Three Keys to Driving Integrated Marketing Campaigns

Posted by Debora Haskel
May 10

For those who enjoy reading and keeping up with our blog on a regular basis, you already know about Wednesday’s Xplor International webinar. If you’re a first time reader, or just happened to miss last week’s [...]

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