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	<title>Speaking Direct</title>
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	<link>http://www.iwco.com/blog</link>
	<description>Direct Marketing Trends &#38; News</description>
	<lastBuildDate>Thu, 17 May 2012 21:44:27 +0000</lastBuildDate>
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		<title>Postal Update Part 2: USPS Announces IMb Requirement, Previews Mail Promotions for 2013</title>
		<link>http://www.iwco.com/blog/2012/05/17/postal-service-update-part-2/</link>
		<comments>http://www.iwco.com/blog/2012/05/17/postal-service-update-part-2/#comments</comments>
		<pubDate>Thu, 17 May 2012 12:00:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Kurt Ruppel]]></category>
		<category><![CDATA[Postal Issues Update]]></category>
		<category><![CDATA[Postal Service]]></category>
		<category><![CDATA[Postal Strategy]]></category>
		<category><![CDATA[USPS]]></category>

		<guid isPermaLink="false">http://www.iwco.com/blog/?p=1327</guid>
		<description><![CDATA[Yesterday we looked at the urgency of passing postal reform legislation as well as upcoming changes to the USPS processing network. Today we’ll examine the recent rule change surrounding automation discounts and preview upcoming promotions being considered for 2013. Intelligent Mail Barcodes Required for Automation Discounts The Postal Service has published its final rule discontinuing [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Postal Update Part 1: Legislative Reform and Network Changes Loom</title>
		<link>http://www.iwco.com/blog/2012/05/16/postal-service-update-from-iwco-direct/</link>
		<comments>http://www.iwco.com/blog/2012/05/16/postal-service-update-from-iwco-direct/#comments</comments>
		<pubDate>Wed, 16 May 2012 12:00:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Kurt Ruppel]]></category>
		<category><![CDATA[Postal Issues Update]]></category>
		<category><![CDATA[Postal Service]]></category>
		<category><![CDATA[Postal Strategy]]></category>
		<category><![CDATA[USPS]]></category>

		<guid isPermaLink="false">http://www.iwco.com/blog/?p=1306</guid>
		<description><![CDATA[It’s been a busy month in the postal world as the USPS works to address a variety of unique challenges. With so much going on, we decided to break our recap into two parts, so make sure to look for Part 2 tomorrow morning. Here are just some of the issues we are tracking: Continuing [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>IWCO Direct’s Lean Efforts Head East to Compress Cycle Times</title>
		<link>http://www.iwco.com/blog/2012/05/09/iwco-directs-lean-efforts-head-east-to-compress-cycle-times/</link>
		<comments>http://www.iwco.com/blog/2012/05/09/iwco-directs-lean-efforts-head-east-to-compress-cycle-times/#comments</comments>
		<pubDate>Wed, 09 May 2012 12:00:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Lean Journey]]></category>
		<category><![CDATA[Lean Manufacturing]]></category>
		<category><![CDATA[Steve Myrvold]]></category>
		<category><![CDATA[Value Stream Mapping]]></category>

		<guid isPermaLink="false">http://www.iwco.com/blog/?p=1285</guid>
		<description><![CDATA[As IWCO Direct’s Lean Journey continues, teams at our Minnesota facilities continue to implement Lean Manufacturing principles into daily work routines. We’re also excited to share that our Lean Journey has headed east, with our Hamburg facility getting its first introduction to Lean principles. Lean has played an increasingly important role in our operations. It [...]]]></description>
		<wfw:commentRss>http://www.iwco.com/blog/2012/05/09/iwco-directs-lean-efforts-head-east-to-compress-cycle-times/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Spotlight on Customer Service</title>
		<link>http://www.iwco.com/blog/2012/05/02/spotlight-on-customer-service/</link>
		<comments>http://www.iwco.com/blog/2012/05/02/spotlight-on-customer-service/#comments</comments>
		<pubDate>Wed, 02 May 2012 12:00:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Client Services]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[Jim Gartrell]]></category>

		<guid isPermaLink="false">http://www.iwco.com/blog/?p=1269</guid>
		<description><![CDATA[Can customer service transform direct marketing? We asked ourselves the same question more than two years ago and decided, unequivocally, the answer is “yes.” Ever since, we have been committed to continually refining and improving our customer service to deliver direct marketing like no one else. Outstanding customer service starts by consistently exceeding expectations. Our [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>EMA and MAILCOM Recognize IWCO Direct for Safety and Technical Excellence</title>
		<link>http://www.iwco.com/blog/2012/05/01/ema-and-mailcom-recognize-iwco-direct-for-safety-and-technical-excellence/</link>
		<comments>http://www.iwco.com/blog/2012/05/01/ema-and-mailcom-recognize-iwco-direct-for-safety-and-technical-excellence/#comments</comments>
		<pubDate>Tue, 01 May 2012 13:39:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Envelope Manufacturers Association]]></category>
		<category><![CDATA[Jim Andersen]]></category>
		<category><![CDATA[MAILCOM Award]]></category>
		<category><![CDATA[Safety]]></category>

		<guid isPermaLink="false">http://www.iwco.com/blog/?p=1239</guid>
		<description><![CDATA[Today we announced two awards we are proud and honored to receive. Our envelope operations team was recently recognized with a 2011 Industry Safety Leader Award by the Envelope Manufacturers Association (EMA) at its Spring Conference. From the banners that hang in our plant, visitors can see that this is the sixth consecutive year our [...]]]></description>
		<wfw:commentRss>http://www.iwco.com/blog/2012/05/01/ema-and-mailcom-recognize-iwco-direct-for-safety-and-technical-excellence/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Postal Update: Senate Passes Postal Reform!</title>
		<link>http://www.iwco.com/blog/2012/04/26/postal-update-senate-passes-postal-reform/</link>
		<comments>http://www.iwco.com/blog/2012/04/26/postal-update-senate-passes-postal-reform/#comments</comments>
		<pubDate>Thu, 26 Apr 2012 12:00:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Kurt Ruppel]]></category>
		<category><![CDATA[Postal Issues Update]]></category>
		<category><![CDATA[Postal Service]]></category>
		<category><![CDATA[USPS]]></category>

		<guid isPermaLink="false">http://www.iwco.com/blog/?p=1232</guid>
		<description><![CDATA[In yesterday’s article recapping the EMA Spring Conference, I mentioned the Senate was debating postal reform legislation and promised to post an update as soon as possible. Yesterday afternoon the Senate passed its bipartisan postal reform measure S. 1789, the 21st Century Postal Service Act, by a vote of 62-37. The provisions of the 21st [...]]]></description>
		<wfw:commentRss>http://www.iwco.com/blog/2012/04/26/postal-update-senate-passes-postal-reform/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>EMA Looks to the Next Century of Direct Mail</title>
		<link>http://www.iwco.com/blog/2012/04/25/ema-looks-to-the-next-century-of-direct-mail/</link>
		<comments>http://www.iwco.com/blog/2012/04/25/ema-looks-to-the-next-century-of-direct-mail/#comments</comments>
		<pubDate>Wed, 25 Apr 2012 12:00:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[direct mail]]></category>
		<category><![CDATA[Envelope Manufacturers Association]]></category>
		<category><![CDATA[Environmentally-Friendly Direct Mail]]></category>
		<category><![CDATA[Kurt Ruppel]]></category>

		<guid isPermaLink="false">http://www.iwco.com/blog/?p=1223</guid>
		<description><![CDATA[Last week Steve Myrvold, IWCO Direct VP–Operations, and I joined colleagues for the Envelope Manufacturers Association (EMA) annual Spring Meeting. We always enjoy participating in EMA events because the organization clearly sets its sights on the future of direct mail and paper-based communications. The EMA Foundation’s Institute for Postal Studies publishes periodic mailing industry job [...]]]></description>
		<wfw:commentRss>http://www.iwco.com/blog/2012/04/25/ema-looks-to-the-next-century-of-direct-mail/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Tons of Work Goes Into IWCO Direct’s Recycling Efforts</title>
		<link>http://www.iwco.com/blog/2012/04/18/tons-of-work-goes-into-iwco-directs-recycling-efforts/</link>
		<comments>http://www.iwco.com/blog/2012/04/18/tons-of-work-goes-into-iwco-directs-recycling-efforts/#comments</comments>
		<pubDate>Wed, 18 Apr 2012 12:00:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Environmentally-Friendly Direct Mail]]></category>
		<category><![CDATA[Karen Weil]]></category>
		<category><![CDATA[Recycling Efforts]]></category>
		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.iwco.com/blog/?p=1206</guid>
		<description><![CDATA[April is an important month when it comes to the environment. Earth Day is this coming Sunday and National Arbor Day falls on Friday, April 27th. You might know that not all states recognize Arbor Day on the same day. Certain states celebrate it at different times of the year, depending on their climate and [...]]]></description>
		<wfw:commentRss>http://www.iwco.com/blog/2012/04/18/tons-of-work-goes-into-iwco-directs-recycling-efforts/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>National Postal Forum Part 2 – New Products and Promotions</title>
		<link>http://www.iwco.com/blog/2012/04/12/national-postal-forum-part-2-new-products-and-promotions/</link>
		<comments>http://www.iwco.com/blog/2012/04/12/national-postal-forum-part-2-new-products-and-promotions/#comments</comments>
		<pubDate>Thu, 12 Apr 2012 12:00:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Kurt Ruppel]]></category>
		<category><![CDATA[National Postal Forum]]></category>
		<category><![CDATA[Postal Service]]></category>
		<category><![CDATA[Postal Strategy]]></category>
		<category><![CDATA[USPS]]></category>

		<guid isPermaLink="false">http://www.iwco.com/blog/?p=1193</guid>
		<description><![CDATA[Yesterday we focused on the ways new technologies are transforming mailing services and making mailing operations more efficient. Today we will share some new products and promotions that you will want to be aware of. New Products and Promotions The USPS marketing team told NPF attendees that their goal is to publish a 2013 calendar [...]]]></description>
		<wfw:commentRss>http://www.iwco.com/blog/2012/04/12/national-postal-forum-part-2-new-products-and-promotions/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>National Postal Forum – Innovation is Driving Services</title>
		<link>http://www.iwco.com/blog/2012/04/11/national-postal-forum-innovation-is-driving-services/</link>
		<comments>http://www.iwco.com/blog/2012/04/11/national-postal-forum-innovation-is-driving-services/#comments</comments>
		<pubDate>Wed, 11 Apr 2012 12:00:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Kurt Ruppel]]></category>
		<category><![CDATA[National Postal Forum]]></category>
		<category><![CDATA[Postal Service]]></category>
		<category><![CDATA[Postal Strategy]]></category>
		<category><![CDATA[USPS]]></category>

		<guid isPermaLink="false">http://www.iwco.com/blog/?p=1184</guid>
		<description><![CDATA[This year’s National Postal Forum was one of the busiest in years, with more than 3,500 mailing industry professionals in attendance. In fact, so much information was shared that we’re breaking our recap into two parts, so be sure to come back tomorrow for the rest of our report. As we move forward, mailers will [...]]]></description>
		<wfw:commentRss>http://www.iwco.com/blog/2012/04/11/national-postal-forum-innovation-is-driving-services/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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