with our complete set of direct marketing services

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IWCO Direct announces it is the first to purchase highly anticipated Océ VarioPrint® i300 and Océ ImageStream® 3500 http://t.co/tQnTK5LbvJ

Power your Marketing™ with our vertically-integrated direct marketing services. We think about things differently with our Proprietary Intelligence model that ties together data, strategy, creative, execution and analysis. Keep reading to find out how we’ll take your campaigns to the next level.

Data

Data drives everything we do. We use it to understand your customers and what motivates them. We also use it to inform creative and figure out what’s working and what’s not. More than anything else, data delivers results.

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Strategy

What are your key performance indicators (KPIs) and how can we make them better? It starts with a strategic plan that takes advantage of the message threads and marketing channels your customers and prospects care about.

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Creative Services

From proven direct mail design to dynamic, benefit-driven copy, we don’t just make your offer light up the page; we make sure it inspires response across all channels to Power your Marketing.™

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Execution

Once the strategy and creative are in place, our high-speed, state-of-the-art platform will make sure your campaigns target the right people, at the right time and through the right channels, all within your budget.

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Analysis

We look at the results of your campaign and provide you with custom reports and dashboards to monitor what matters. Then we make recommendations to further improve your campaign from start to finish.

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Events & Speaking

PostalVision 2020/5.0 Conference

March 10-11, 2015 • Arlington, VA

Join IWCO Direct postal expert Kurt Ruppel at PostalVision 2020/5.0. Disruptive technological, economic and social forces are driving rapid changes in postal delivery models. This conference will discuss the significance of “Customers, Connections and Collaboration” as key empowering forces driving transformation and reinvention of the postal ecosystem. Presenters include mailing industry leaders, USPS officers and postal regulators.

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MAILCOM ’15

March 15-18, 2015 • Atlanta, GA

Join Mail-Gard® at MAILCOM ’15, the largest convention for mail communications management and package technology. This year’s theme of “Faster, Stronger Connections” focuses on how to get faster, stronger connections not only for your mail and packages, but also for your career. Be sure to attend “Disaster Recovery: Are you Prepared?” presented by Christine Durfee, Director of Sales and Marketing at Mail-Gard on Monday, March 16 at 2:15pm, located at SS307.

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IDEAlliance Print Distribution Conference

March 22-25, 2015 • Clearwater, FL

Join IWCO Direct postal expert Bob Rosser at the IDEAlliance Print Distribution Conference. This gathering brings together partners across the postal supply chain to advance new technology and supply chain efficiencies for postal distribution, focusing on optimization of mail preparation, acceptance, induction and delivery.

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DRJ Spring World

March 22-25, 2015 • Orlando, Florida

DRJ Spring World is focused on all aspects of business continuity, including global resiliency, compliance, cloud computing, cyber security, crisis planning and much more. Join members of Mail-Gard® for a series of educational workshops, sessions and exhibits at the largest conference dedicated to business continuity and disaster recovery.

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